Real estate is changing in many ways and the manner in which potential homebuyers and sellers are researching and addressing their real estate needs is being shaped by the web. Real estate agents need to be ever aware of these trends and how to setup…

“SEO tricks for real estate portals” was another Google search term that resulted in finding Geek Estate this past week. That’s a topic I happen to know a little bit about, having been involved very early on in Zillow’s SEO efforts (2007-2010). SEO is an industry…

When it comes to SEO, most agents are focused on getting to the top of the search results for phrases like “Real Estate Agent in X” or “Where To List My Home.” After all, spending time and money on rising in the search rankings will…

Those that read tech and marketing blogs may already know: Google is releasing a major update to their algorithms that will heavily favor sites that are optimized for mobile. Search Engine Land has some responses to FAQ’s. The algorithm change only affects searches done on…

When I was thinking of what would be helpful to readers of geek estate I came across Sam’s article about ReelGeeks and I thought why not tell everyone my recent experience with Real Estate Webmasters (REW).  I will preface this with I finally brought my…

I get a bunch of calls and emails every week asking for information about the RealGeeks website system we use.  I’m happy to discuss it, but I figured if I just wrote a review of our experience, it might save me a little bit of time…

Topical hubs aren’t exactly new but, they’re still a very interesting topic with an expanding knowledge base. Starting to use them with your real estate blog might be exactly what you needed to give you that extra boost. What is a topical Hub? Topical hubs…

You might recall NAR’s failed AgentMatch program, where they were going to match consumers with Realtors. It was probably the most hated thing NAR came out with in many years, so it was good they killed it off fast. I see the potential for the…

If you are running a real estate website (or frankly any type of website), you should be aware of Google’s Panda 4.0 update that occurred on May 20th, 2014. If you are unsure what this means for your website or you are still trying to…

The Big Hammer (Google) may lighten up a litte bit on small Business Owners. Check this article from Search Engine Land — “Google Working On A Softer & Gentler Panda Algorithm To Help Small Businesses.” It states …Cutts explained that this new Panda update should…