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Tag Archives: IDX

Tag Archives: IDX

Vendor Review – Sierra Interactive

by Mike McGee on 9:35 am December 20, 2016

intown-elite-homepage

In my previous post I mentioned I had found a new website/IDX vendor and promised to tell you who it was in an upcoming review post. Well, that time has finally come. The vendor I chose for our Intown Atlanta real estate website is Sierra Interactive and below is a video overview. I’m sure I didn’t cover everything in the video, so feel free to ask questions in the comments. I’ll answer what I can, but if you want to get specifics straight from the horse’s mouth, contact … Read More »

The Sad Decline of Diverse Solutions IDX

by Mike McGee on 6:22 pm September 1, 2016

Painful decline in my website traffic due to extended outages at Diverse Solutions

If you’ve followed my posts here on Geek Estate, you know I’ve had a long history as a customer of Diverse Solutions. I’m not sure exactly when I started with them, probably sometime in 2008, but I was using their dsSearchAgent (Mapping IDX) well before they launched dsIDXpress (WordPress IDX). Their Mapping IDX was truly innovative, enabling DIY agent/broker/webmasters to embed a world-class search tool as attractive and intuitive as any custom option available at the time. Then they released their revolutionary WordPress IDX plugin, democratizing indexable IDX … Read More »

Real Geeks Releases Facebook Marketing Tool

by Sam DeBord on 8:18 am May 5, 2016

Real Geeks Facebook marketing tool

We don’t spend a lot of money on real estate marketing, but Facebook is one place where we dabble in ads. For those of you in the Real Geeks platform or those considering it, they just released a new feature that really improves the Facebook marketing process for Realtors (Disclosure: We have multiple Real Geeks products, but are not paid for promotion or referrals). The hassle with Facebook ads on a large scale is the reproduction of campaigns over time and across different areas. The … Read More »

RealGeeks Websites, and the Secret Sauce (a totally biased review)

by Sam DeBord on 4:57 pm December 10, 2014

Real Geeks websites

I get a bunch of calls and emails every week asking for information about the RealGeeks website system we use.  I’m happy to discuss it, but I figured if I just wrote a review of our experience, it might save me a little bit of time in the future. To be clear, RealGeeks doesn’t pay me, give me a discount, or any other benefits for writing about their product or sending them referrals.  I’ll give you the highlights because we wouldn’t stick with the product if … Read More »

2014 Map Search IDX Roundup & Review

by Mike McGee on 6:04 am July 21, 2014

Mapping IDX

I mentioned in a previous post that I intended to do a video review of several IDX products with a primary focus on their map search capabilities. This turned out to be a much longer project than I had expected, hence the delay, but I’ve finally got it done. Before jumping into the video, I want to touch on why I wanted to do this. In the introduction to the video, I discuss why I think map search is still relevant.  Indeed, I think it’s … Read More »

What’s the best mapping IDX?

by Mike McGee on 8:05 am April 8, 2014

In a subsequent post I plan to do a video review of several of the mapping IDX products out there. You might say that IDX comparisons have been done to death, but I want to specifically focus on the usability aspect of map search products. While most IDX providers include some sort of map interface, I find that many don’t produce they type of intuitive user experience that today’s home buyer seeks. So far I have on my list to review (in no particular order): … Read More »

Responsive real estate website design – a DIY project, Part 2

by Mike McGee on 6:09 am February 3, 2014

OK, it’s taken a lot longer than I expected, but it’s finally time for the “big reveal” of the new, mobile-responsive makeover of my company’s website, IntownElite.com. But first, some background on the project. If you have a fairly simple site, consisting primarily of text with some photos, this can be fairly simple. A well-designed, responsive theme takes care of the rest, making your content look good on all devices, right out of the box. However, if you have more complex content, your workload can … Read More »

Top Down Design Approach: My Broker Website

by Mark Hankel on 9:26 am January 18, 2014

This is the first in a series of articles about Broker/Agent Real Estate Websites.  Is your site still performing?  Is it time for a Redesign, a Refresh or a Do-Over? Have you checked the Moz Cast Lately?  It is a little unsteady right now.  I do have confidence that things will eventually even out and quality content delivered in a technically correct manner will prevail. I have recently launched a new design, I will share my choices/decisions made through pre and post launch.  I will discuss … Read More »

Product Review: IDX+

by Mike McGee on 6:11 am October 29, 2013

Those of you who have an indexable IDX product on your website know how powerful it can be. It can help drive traffic to your site for long-tail search phrases such as addresses, as well as MLS number searches. Early adopters of indexable IDX got a big boost, as Jay Thompson noted in this blog post about dsIDXpress, which was in beta at the time. I jumped on that bandwagon fairly quickly, and have enjoyed the benefits. Now, 3-1/2 years later, having a website with … Read More »

Google Authorship and IDX – Are you doing it right?

by Mike McGee on 6:19 am June 24, 2013

Authorship IDX

Lots of agents, brokers and real estate web masters are implementing Google authorship markup on their websites and blogs. It’s a great way to get increased visibility in the SERPs, improve CTR, boost your personal branding and claim your original content as your own. However, too many agents I see are implementing authorship incorrectly, which can get them in a heap of trouble. How so? Many site owners are simply inserting the rel=”author” tag site-wide. For single-author websites/blogs this might seem to make sense, since … Read More »

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