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Tag Archives: zillow group

Tag Archives: zillow group

IDX Companies Beware (with a Hint from Zillow Group)

by Drew Meyers on 8:30 am November 8, 2017

[Update: I totally spaced and forgot Market Leader bought Diverse Solutions. My bad.] I visited Zillow Group’s investor relations page because I wanted to listen in on yesterday’s earnings call (you can see results of Q3 here). [text in the next few paragraphs below is irrelevant given Diverse is owned by Market Leader] As I was scrolling down the page, I noticed a specific company missing from their “Business Brands” section. Bridge Interactive, dotloop, and Mortech. The company missing? None other than Zillow’s IDX company, Diverse Solutions. There has … Read More »

Zillow Group Acquires New Home Feed, and a Quick Update on Syndication

by Drew Meyers on 9:30 am September 13, 2017

You may have seen the news that Zillow Group acquired New Home Feed, which does syndication for new construction. Makes strategic sense for Zillow Group to get a bigger foothold in new construction syndication. Listing Syndication Landscape Update You may remember my prediction on the listing syndication landscape I wrote in 2015. Since then, Zillow Group has bought Bridge Interactive. They’ve combined it with Retsly. Bridge partnered with Black Knight. Realtor.com has done…nothing? What is the next move, and who is making it?

The Addition of Nextdoor to the Zillow Group Network?

by Drew Meyers on 11:30 am July 18, 2017

You may have seen the news that Nextdoor is releasing a new feature allowing agents to advertise themselves and their properties on the Nextdoor website (Inman coverage). I think they’ll learn what we learned at Zillow early on: self serve for agents doesn’t really work. (maybe, 10 years later, that’s changed) What if Zillow Premiere Agent also included automatically featuring one’s listings on Nextdoor? One could argue Nextdoor would generate more revenue from agents IF they partnered with a company with an existing national sales team — … Read More »

Zillow Invests in Virtual Staging App Hutch

by Drew Meyers on 4:56 pm July 13, 2017

Zillow made their first financial “investment”. $10 million in Hutch. It’s clear Zillow is a just a tad interested in the home improvement space. It seems they feel the need to make another bet other than Zillow Digs (which I’ve long been a fan of) against Houzz (and others). I played with the app a bit today, and like what I see. As a buyer/renter — the concept of visualizing rooms in the design style you like makes a ton of sense, and the actual technology seems to … Read More »

Zillow Instant Offers…Finally

by Drew Meyers on 4:24 pm May 22, 2017

It’s no secret inventory is a problem in many real estate markets across the country (my own backyard, Seattle, certainly falls in that list). That begs the question, how do you open up more inventory for purchase? I’ve long been a fan of the Make Me Move, and the prospect of connecting buyers and seller directly. I know virtually every home is available to buy, for the right price. I was always a fan of what Bryan was working on with Everyhome. Remzy (current Geek … Read More »

Do Millennials Need Their Own Portal?

by Drew Meyers on 7:23 am March 30, 2017

Another portal, targeted at millennials? Will that get adopted? It seems we’re about to find out with Zillow Group’s upcoming launch of RealEstate.com.

Credit Where It’s Due: Zillow’s Marketing

by Drew Meyers on 9:42 pm May 4, 2016

Though I still have many friends who work at Zillow, I’m not (financially) biased when I say I’m still constantly impressed with Zillow’s marketing… I’m a fan. (I should note that I just watched it on Youtube and a Realtor.com paid ad came on immediately following… go figure)

GeekWire Interview: Zillow at 10 (with Rich, Lloyd, and Spencer)

by Drew Meyers on 2:41 pm February 4, 2016

It seems there is virtually unlimited desire for insight into that very, very large real estate company based in Seattle that starts with the magical letter “Z“. To satisfy that curiosity, John and Todd at GeekWire interviewed Zillow co-founders Rich Barton and Lloyd Frink, along with early exec and now CEO Spencer Rascoff, and released it as a podcast for your listening pleasure… Listening while I work today at Galvanize in Pioneer Square makes me think back to many of the moments I referenced earlier this … Read More »

Zillow Provides Public Records to MLS’

by Drew Meyers on 2:59 pm April 16, 2015

I just saw this press release, via Spencer on Twitter. Zillow Group to Give MLS Partners Free Public Record Data Bold move indeed. That’s a pretty big incentive to get MLS’ onboard, depending on what the data rights are that go along with using the data. Another sign of the serious commitment Zillow is putting into getting direct MLS deals, as I imagine this is costing them a pretty penny. I can’t imagine their data providers are letting them distribute data for free to every MLS … Read More »

The National Broker Public Portal: Simplicity, Differentiation Are the Paths To Success

by Sam DeBord on 3:30 pm February 22, 2015

Simplicity - Broker Public Portal

There has been a lot written about the possibility of a national Broker Public Portal for real estate–probably too much, for a project that’s nowhere near being off the ground yet.  Still, the idea rallies the spirits of many brokers, so it has legs. The hurdles in front of the project are massive, and they shouldn’t be ignored.  They should become the focus of the project.  Its success will not be driven by trying to overcome them, but finding a way around them. A member-led … Read More »

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