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Tag Archives: user experience

Tag Archives: user experience

How to get Real Testing/Feedback for your Real Estate Website?

by Drew Meyers on 5:08 pm September 7, 2016

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Want real, honest feedback on the user experience of your real estate website? Go inside Starbucks (or any other busy coffee shop), and offer to buy someone in line a coffee in exchange for spending 10 minutes browsing your website and providing honest feedback. Many people will happily take an extra few minutes for an ad hoc user experience interview/feedback session. Be ready with very specific user scenarios. For example, tell them to find a home above a million dollars on the beach. Or, a home with 3 bedrooms … Read More »

Why Usability Testing Does Not Work For Me

by Bryn Kaufman on 11:45 am January 7, 2015

In my recent post about Responsive Design, I received an interesting comment from one reader. He said that my point is misleading, has no technological merit, I have no idea what I am writing about, and I should delete my post. Despite this not so favorable response (LOL), I also had another comment, which gave me the idea for this post. It also reminded me why I post, as I like the ideas that come from getting and giving feedback to these posts. Regarding Usability … Read More »

The Real Estate Experience

by Marc Siden on 7:16 am June 17, 2014

What frustrates me about this industry from time to time is that, when the discussion revolves around staging techniques, pleasing home inspectors, and other superficial gimmicks to try to sell listings, what’s being forgotten here is that to be successful in real estate, agents and brokers need to cater to their homebuyers throughout the home-selection process by providing a truly remarkable, personalized home-buying experience. Let’s talk about experience. When a home buyer comes to your site, their experience with your brand starts the second they … Read More »

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