5 Things that are Turning The World Upside Down
I’m at REBarCamp in Houston right now, and Paul Chaney is currently giving a keynote speech. He just detailed 5 trends that are turning this world upside down:
- Consumer skepticism and resistance to advertising
- Media fragmentation is out of control
- Increasingly the consumer is in control
- The pressure is on to improve targeting — to achieve relevance and minimize waste
- Companies held to new levels of accountability
Additionally, transparency and authenticity are crucial to success in this online world. If you want to follow along today, Brad at Active Rain is streaming the conference live over at his blog…
Paul Chaney
Posted at 08:11h, 23 OctoberThanks Drew and for the link to Brad’s videocast as well. Great to see you again too.
Matt Kelly
Posted at 16:34h, 23 OctoberHey Drew!
It was great to see you at the bar camp! Thanks for making the trip!
Matt.
drew meyers
Posted at 16:40h, 23 Octoberyou too matt! It was a fun trip
Martin Bouma-Ann Arbor Real Estate Expert
Posted at 20:20h, 05 NovemberThank you for the link to the videocast! He shared great tips to reaching success in this increasingly online consumer world!
Acmeous
Posted at 05:17h, 22 DecemberThe facts are somewhat really true today. These were meant for upgrading the systems which are taking down mainly for mismanagement.