About Eric Richardson

Eric has filled many roles since joining appraisal software leader, a la mode in 1997. His continual study of technology and its impact on real estate professionals has lead him to become a very vocal advocate of educating agents, appraisers and real estate brokers. In 1998, Eric began traveling the country leading software and tech savvy seminars teaching them how to implement the latest innovations, software and technology in their markets to provide a service level that today's buyers and sellers have come to expect. Eric's real world experience as a licensed REALTOR and tech background helped him become a "Highest Production" Award winner from Keller Williams in 2008. His blogs and humorous approach to educating his customers has helped him become one of the most recognized and sought after speakers for real estate brokers and agents alike.

Latest articles

Give Visitors Pre-Determined Search Results

Give Visitors Pre-Determined Search Results

If you’re like me, it’s hard to commit hours and hours of writing “why” you should live in my area when choosing a home. Sure, I could frame in a local page of great information but what makes the internet great is the ability for…

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Like a Heat Seeking Missle for an Effective Website

Like a Heat Seeking Missle for an Effective Website

Most of the agents that I know are extremely diligent about watching their web traffic and their hits to keep their site running with the most relevant information and help their search engine rankings.  While this is a very effective practice one of the other items…

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