About Jonathan Peterson

Jonathan has been in the Real Estate Industry for nearly 20 years. Over his time he has helped Brokers, Managers and Owners improve and strengthen their business thru technology tools. For nearly 14 years he was a Vice President at Lone Wolf Real Estate Technologies. Jonathan is currently an Enterprise Account Executive with DocuSign, the global standard for e-signatures.

Latest articles

The Obscurity of Security

The Obscurity of Security

Is one of your primary goals this year to become paperless and thereby more efficient? Have you considered the security of the provider you are assessing? For most Real Estate Brokers when you bring up the word Security regarding their online transactions, it is one…

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Product, Process & Profit

Product, Process & Profit

So you’ve recently purchased the latest product or technology that’s going to revolutionize your business. You’ve done your due diligence. Check references and are looking forward to implementation. You are excited about seeing the fulfillment of all the promises made by the sales person who…

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The promise of technology – fulfilled!

The promise of technology – fulfilled!

Over a year ago when Hurricane Sandy hit New York City, between all the devastating pictures that came from this tragedy, I was struck by the images online of people gathering around power outlets and coffee shops to get charged. These survivors who had lost…

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“Cafe” Real Estate

“Cafe” Real Estate

I stopped into Starbucks on Monday morning before heading to the office and seated inside were 8 of my Agents conducting business. – Broker, Austin, Texas. The Realization This one visit to Starbucks prompted this very successful Broker/Owner to go back and conduct an internal…

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The “Bait” Debate

The “Bait” Debate

Lately you’ve likely heard your listings referred to as bait. Your listings are the one thing you have to attract buyers. They are the driver to your business and the things that will help you catch the big fish. That’s only somewhat true. In keeping…

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