If you’re a broker trying to figure out your unique value prop when it comes to search, go read Joel’s “Don’t build broad, build narrow” post on 1000watt. A few narrow search options to consider optimizing for. Find homes that are within… …X minutes of…

A drop dead simple way to ask real estate questions, and get responses from real estate experts. In an app. On Zillow’s iOS app — there is no way to ask questions in Zillow Advice. Maybe they should just package that experience into a separate…

I saw the following Century 21 commercial yesterday (yes, I know it’s from the Super Bowl last year) while watching the Seahawks game… What jumped out at me? Someone asks for a C21 agent in a parking lot, and the guy standing 20 feet away…

In our latest Meet the Real Estate Tech Entrepreneur interview, we’re speaking with Justin Shreve of Rentmatic.com. Here’s a bit more about him, from his own mouth… What do you do? I run Rentmatic.com. Rentmatic makes paying rent effortless for tenants and makes rent collection reliable and…

This may be a bit of a departure from the typical post here at at Geek Estate. Sure, most of the time we’re talking about things like marketing, web hosting, IDX, syndication, how the internet affects real estate agents, CRM, mobile apps, etc.  So what am…

I had coffee today with an agent – Greg Martin – who has been in the real estate business 5 months. He mentioned that he finds immense value in the content here, but has never searched through the archives (this blog has been live since…

In our latest Meet the Real Estate Tech Entrepreneur interview, we’re speaking with Ryan Coon of  Rentalutions, a tool for landlords. Here’s a bit more about him, from his own mouth… What do you do? I am one of the founders of Rentalutions. We help do-it-yourself landlords easily manage…

If you follow this blog regularly, you undoubtedly have noticed I’ve written about relocation several times over the past few months. The reason behind that is because we’ve been exploring a “pivot” (a startup term for when you shift a company/product in a different direction)…

It’s time for a Google Places refresh.  For those of you not familiar, please go here immediately and set up your account. The majority of you should be familiar and probably assume that your marketing person or agency has taken care of this. With the…

To succeed in business and life, you have to hustle. Since it’s often best to look outside your own industry for ideas (don’t get stuck in a silo), and figure out how they apply to your specific situation — I thought I’d share an example I…