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The Content Problem – and a Couple Potential Solutions

The Content Problem – and a Couple Potential Solutions

“What do I write about?” and “I don’t have time to write” It’s the classic content problem. I hear those two sentiments almost daily from real estate agents around the country. Once you have a blog or website (ideally, they should be integrated into one…

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Clarifying the "Listing Agent" Confusion – IDX vs Trulia/Zillow/YahooRE

Clarifying the "Listing Agent" Confusion – IDX vs Trulia/Zillow/YahooRE

From the Syndication To Real Estate portals PDF paper from Clariety Consulting after showing examples of Trulia, Zillow, and Yahoo! promoting other agents over the listing agent on listing detail pages: Trulia, YAHOO!, Zillow and others would claim that their ad treatments are no different…

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Zillow Plays Nice with ListHub

Zillow Plays Nice with ListHub

Zillow just announced a long term deal with ListHub syndication network. This is just smart business — in my mind, another strategic deal to combat the IPO questions they’ll get from investors. And, as a shareholder, I like it. It means they don’t have to…

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#retechchat Mobile Marketing Archive and Wrap

#retechchat Mobile Marketing Archive and Wrap

For the second week in a row, the #retechchat Monday evening discussion was off-the-hook-awesome. This week, we tried to start an hour early at 6 PM PST to give east coasters a better chance to tune in, but ended up doing a full 2 hours…

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What Topic to Discuss for Next Week's #retechchat?

What Topic to Discuss for Next Week's #retechchat?

Wow, what an awesome 2 hour #retechchat discussion last night on Mobile Marketing. I’ll come back to this and post a short recap and link to the archive of the discussion, but for now, I wanted to post a short survey to see what we…

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dsSearchAgent Mobile is ALMOST Here

dsSearchAgent Mobile is ALMOST Here

Speaking of mobile marketing (the topic of tonight’s #retechchat 90 minutes from now), I just got the following email from Diverse Solutions: Diverse Solutions is excited to announce our new mobile IDX solution!  Combining the search and lead capture features of our IDX products into…

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#retechchat Today at 6 PM PST. Topics: Mobile Marketing & the Zillow IPO

#retechchat Today at 6 PM PST. Topics: Mobile Marketing & the Zillow IPO

Reminder to tune into tonight’s #retechchat — it will be at 6 PST instead of the previous time of 7 PST in order to give east coasters a little better opportunity to tune in before their bed time. The topic this week was supposed to…

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The SPAM Problem. And The "SPAM Dollars" Solution

The SPAM Problem. And The "SPAM Dollars" Solution

Warning: this is not specific to real estate technology, so if that’s what you’re looking for on this Monday morning, you can browse to the next article. Get to the top of the rankings or link exchange proposal or You have been rewarded with $12,500…

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Topic for #retechchat Week 2 – Mobile Marketing

Topic for #retechchat Week 2 – Mobile Marketing

The votes are in — and the topic for week 2’s #retechchat is going to be Mobile Marketing. The runner up was Analytics, so that will be our backup topic should there be a lack of discussion around mobile marketing. Otherwise, analytics will be the…

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Transcript for Week 1 of #retechchat – real estate blogging

Transcript for Week 1 of #retechchat – real estate blogging

For those who missed last night’s discussion, here is a Google spreadsheet with all tweets tagged with the #retechchat hashtag during yesterday’s discussion about real estate blogging. Enjoy, and see you next week (please vote for what you want to talk about)!

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