FlyHomes Brings in $4 Million
Congrats to the team at FlyHomes for closing $4 million in funding. From GeekWire, the round was…
led by e-commerce pioneer Mark Vadon, with participation from Pritzker Group Venture Capital and Avant CEO Al Goldstein. Vadon, who previously co-founded Zulily and Blue Nile, will join the FlyHomes board as part of the investment. The startup has also raised an additional $2 million in debt financing. The funds will help FlyHomes increase its marketing horsepower and expand to more cities.
I’m a big, big fan of what I’ve seen / heard so far (see prior article here). Excited to see the company continue to innovate and grow.
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Bryn Kaufman
Posted at 11:14h, 05 OctoberThis is exciting for entrepreneurs who have a goal of starting a new brokerage and going nationwide with the idea.
It shows that with a good plan a Broker can raise money and maybe eventually be bought out or go public.
I like this concept because their special sauce is better service to buyers.
As the number 1 buyer’s agent team in our state for the last 9 years we also understand how to service buyers.
I have often been told I should expand into other states, but I know the work required for that, and at this stage of my life I have found other passions I prefer over making more money.
Drew Meyers
Posted at 15:16h, 06 OctoberI really like the updates they’ve made since I wrote about them the first time. The “Full Service = Average. We’re here to win” is great positioning.
Eileen Romito
Posted at 11:29h, 25 OctoberI like what I see so far too. Met with their Chicago GM recently and he really “gets it”. My concern is that in other markets (geographically and in terms of market conditions) their messaging will have to change. Right now their consumer message is that they help homebuyers win. A great message in markets like SFO where multiple offers are the norm, or when inventory is low. Not a really helpful message when homes aren’t moving or there is a glut of inventory. However, I think pivoting on their messaging a bit wouldn’t be a huge undertaking when needed.