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My Open House is Better Than Your Website: Getting Below The Surface in Real Estate Marketing Data

My Open House is Better Than Your Website: Getting Below The Surface in Real Estate Marketing Data

There was an interesting article this week on Inman News, which concluded that real estate agents are spending too much money trying to be found online. NAR’s 2014 Trends report was used as the basis for the conclusions, but the answers that those numbers should…

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How well does your Website Impact your Bottom Line?

How well does your Website Impact your Bottom Line?

Given the importance and increasing growth of online channels in the real estate industry, I’m surprised that a lot of real estate brokers (and large firms) are still not tracking the performance of their website today. By performance, I’m not simply referring to basic website…

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