Joomla LogoJoomla is an open-source (free) content management system that you can use to setup the foundation for a website. In this day and age, having a website for your real estate business is essential and is an excellent opportunity to add a new source to your lead generation efforts.

Using Joomla can help you in a wide variety of ways, though lets learn about the features that are the most relevant to your real estate business.

  • It’s Affordable
    Open-Source software means that it’s free for you to use in your business however you’d like. You can even hire a programmer some day down the road to customize the coding for a particular use you’re interested in.
  • It’s Flexible
    Joomla is a foundational platform; components are developed every day as a solution to a wide variety of needs that users may have. Real estate components are available to professionals such as yourself to help your site function as a real estate website.
  • It’s Friendly
    I’ve tried other contact management systems (CMS), and none are more friendly than Joomla. The documentation efforts of the Joomla team are incredible, and guides are available for installing, using, and customizing Joomla to your hearts content.

Is It Search Engine Friendly?

Out of the box, Joomla isn’t as search engine friendly as I’d like it to be, but as mentioned earlier, Joomla can be built upon to open the door to features you’ll need when you start learning about search engine optimization (SEO).

At the start, you’ll be able to customize the meta tagging and title of your content pages, plus have a basic level of search engine friendly URLs. After a couple of select component installs, you will be able to have more control over the customizable features that a search engine optimization expert will need, and further increase the value that Joomla brings to your business.

General For Now; More To Come

Though I probably have enticed you to try Joomla out, I’ll recommend a few good links and essential reading to get you started. In the coming months, I’ll share my experiences with Joomla and how you can use it in your real estate business to propel your online presence to another level.

Essential Links

Essential Reading