Since I used to work at Zillow, am a techie myself, and readers here are all techies — seems it’s fitting to let you know about Zillow Tech Connect, which was just announced today.

What is it?

The Zillow Tech Connect program allows technology companies to partner with Zillow to integrate their systems for the successful brokers and agents who use Zillow as a key component of their marketing efforts – at no additional cost. Zillow already offers its own contact management software, which is used by thousands of brokers and agents. However, Zillow recognizes that what is ultimately important is that brokers and agents use the process they are most comfortable with, and that it efficiently connects them to consumers ready to engage.

Zurple and Boomtown are launch partners.

Smart move, Z.