The Lastest From The Geek Estate Blog
For those doing search engine marketing, I’m curious — what are you paying for targeted traffic to your website? Please leave a rough ballpark dollar amount in the comments, along with the geographic area you do business in. If you’re willing to share the source of where you purchase that traffic from, that would be an added bonus. Appreciate any help you can offer satisfying my curiosity.
Beyond MetaProp NYC, there is another new accelerator launching in this fall in the real estate vertical — MOTIVE. It’s in Dallas and managed by Sean Caho and John Backes. They will select 10 companies, who will each receive $40,000 in funding. Early stage entrepreneurs: Apply here.
I came across Skyrise today via a comment on AVC. You all know I’m a community guy (see Horizon). It appears Skyrise will enable (they are not live yet) community for commercial spaces. I definitely agree there is a compelling opportunity to help those who work in the same building meet, network, and do more business together. I’ve spoken to several entrepreneurs over the past couple years who were thinking about making an attempt at solving this. Co-Working spaces like Impact HUB Seattle already put a big emphasis on … Read More »
Earlier today, Benedict Evans wrote on the topic of Search, Discovery, and Marketing. Particularly if you are a broker or franchises who thinks constantly about syndication & marketing your firm’s listings, you should read it. I wanted to pull this quote out: where do you want to be hard to find? Do you want to be one of a million listings in Google or the app stores, or do you want to be one of ten or 100 listings in a carefully curated selection – but where that … Read More »
Congrats to the Avenue team for winning the $25,000 prize for Realogy’s FWD startup pitch competition (via Inman). Avenue delivers “Professional Advice from Local Real Estate Experts”. I haven’t seen their actual product to know whether they’ve nailed the user experience or not, but I absolutely believe there is an extremely compelling opportunity sitting out there for the taking involving giving buyers answers / advice on their terms.
MetaProp NYC, an accelerator in New York City, is now open for business. I’ve long believed there is an opportunity to fill in the “real estate accelerator” market (see this post & this one), and MetaProp seems like they can execute on it. They have a strong group of strategic partners out of the gate — Zillow Group, Warburg Realty, DLA Piper, EisnerAmper and News Funnel. 8 teams will get accepted, and receive the following benefits: A $25,000 equity investment from MetaProp NYC for 6% of common stock plus an … Read More »