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Tag Archives: loyalty

Geek Estate Newsletter #21 – Radical Ideas for Developing Client Loyalty

by Drew Meyers on 4:41 pm March 21, 2018

The purpose of Geek Estate’s mastermind community is two fold: Curate the most incredible and diverse membership of real estate innovators, creatives, doers, and creators in the world. Make our members wildly successful in their careers building real estate companies. In this week’s member newsletter (#21), I talked about a few radical ideas to develop client loyalty (see here for more on the topic of loyalty). In my “non-industry reads” section, one of the links included was the Skift article, Airbnb Makes Its Battle Against Booking and … Read More »

Is Loyalty a Diminishing Commodity?

by Zvi Band on 9:30 am February 21, 2018

“Whoever solves the loyalty problem wins the future” – Brian Boero Is loyalty a diminishing commodity? A variety of studies have sought to determine whether or not millennials are brand loyal with some finding them more brand loyal than the Generation X and Baby Boomer generations and others like a study from Cadent Consulting Group saying that the more than half of millennials have no preference between a private-label and the bigger national brands. This is good news in some ways. What it means is … Read More »

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