Just when you think you’re catching up with technology with a website or blog, you find that there is now a requirement for video on your site. It’s not a legal requirement, but one of demand from the consumer and your site visitors. Video on…

The Internet is changing the way that Realtors do business and market themselves to such an extent that some will just not be around in a few short years. Survival of the fittest is the way of the world, and the fittest in real estate…

It’s a pretty sure bet that you have a cell phone. What about text messaging, do you use it? If you don’t, consider yourself in a very small minority. Nielsen Mobile surveys shows that by the second quarter of 2008, text messages had exceeded the…

Okay, the title is a bit dramatic. You would die without air, but you’ll live through not having IDX. Your business may not though. We’ve all seen the statistics many times. More than 80% of those in the real estate market use the internet to…

Do you have any idea how thrilled the Monks were when the printing press was invented? They could put up the quill pens and get over the old version of carpal tunnel. As a real estate professional in today’s Internet world, you should be ecstatic…

Websites are not dead. In fact, it’s a mistaken belief that a blog is not a website. It is just another way of organizing, updating and presenting content. A blog can be a part of your website, or it can stand alone and link to…

In the real estate world, the Internet is often held up to be some sort of “promised land” that offers sanctuary to real estate professionals from the slavery of conventional real estate marketing and sales methods. The result has been that thousands of realtors have…