Homesnap and Broker Public Portal

It’s been awhile since we’ve talked about Broker Public Portal here (now a joint venture with Homesnap). Just this month, Homesnap raised $14 million. A few stats:

  • 21 million consumers used the Homesnap site/app in 2017
  • 8.5 million consumers engaged with agents on the Homesnap site/app in 2017
  • 3-4 million unique visitors to Homesnap every month

Especially given I’m in Seattle where the NWMLS operates (and is famously hard to deal with both on technical side of things as well as business), some big news hit yesterday: Homesnap/BPP is coming to Seattle this spring.

Will it take any buyer search market share from Zillow and Redfin? I’m not optimistic, but we’ll see.