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Findability – It’s Important!

Findability – It’s Important!

Many home buyers — 70% according to the California Association of Realtors study — use the internet as an integral part of the home-buying process. They aren’t just looking for homes, they are looking for agents too. In an age where buyers and sellers are…

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Will the Internet Disintermediate Real Estate Agents?

Will the Internet Disintermediate Real Estate Agents?

Disintermediation – now there is a ten dollar word. “Disintermediation” basically means to “cut out the middle man”. There are a lot of people out there that feel the free and transparent flow of information on the internet will make the role of the real…

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