There are a ton of social networks focused on neighborhoods. Nextdoor (prior coverage) is likely the largest and most well known. Fatdoor is re-launching. With robots. Truthfully, this just makes me sigh. For those who want to connect with your neighbors with robots, you can sign…

Those that read this blog regularly, know building community is something I’m more than slightly passionate about. I’ve convinced, regardless of what industry you are in, to succeed in business long term — you need a community. If you don’t want to do what it…

You all should read Fred Wilson’s post about Revitalizing Urban Cores. Real estate agents and brokers obviously have a vested interest in increased economic activity in your local area; more economic activity = increased likelihood residents will buy and sell more homes. This topic comes…

First, think through what your community members want. News Events Insider knowledge And they want to be connected to great… activities people professional service providers local establishments …all specific to their lifestyle. How do you deliver that? 1. Content / News. If you care deeply…

Speaking of a community member directory/showcase, I came across an amazing one today. Inspire9, which is community in Melbourne a friend of mine (Indi Tansey at Outtrippin) is a part of. The picture doesn’t give it justice, as it’s much better when you look at it…

The lifestyle community I wish to exist? Global entrepreneurs who think big and believe in social good. I’ll be honest: I haven’t personally executed on the the ongoing communication strategy I am detailing in the 4th and final article in my “Turning Clients into Lifestyle…

So, you are “in” when it comes to building community? You’ve got the tools. Now, the strategy (Note: I’m splitting “strategy into two posts – setup & ongoing communication & engagement. So, now it’ll be a 4 part series)… First things first: define your lifestyle community….

So, you are “in” when it comes to building community? What do you need to make it happen? The Tools Fortunately, there isn’t a grand expensive toolset you need to implement a solid lifestyle community building strategy. It consists of: A private Facebook group (not…

If you don’t have community, you really have nothing defensible when it comes to lead and client acquisition. If you have great SEO, Google can yank it away. If you get tons of referrals from person X, they can suddenly send them to someone else….

I see a massive opportunity for brokerages to turn their past (& future) clients into lifestyle communities. Narrow your search, and build a community for those who live that particular lifestyle. This goes back to one of the dynamics behind my absurd idea — community building. Make…