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Tag Archives: listing syndication

Tag Archives: listing syndication

The Importance of Strategic Distribution

by Spencer Rascoff on 9:24 am January 10, 2012

[Note from the editor: This article is re-posted from & Spencer’s Active Rain blog. Given the recent listing syndication discussion, I thought it would be relevant to the Geek Estate Community] It’s a new year, so what better time to take on a controversial topic: listings syndication. There is a lot of discussion about this in our industry, and I thought it was time to give Zillow’s thoughts on this important topic. My comments below will also be the basis of my speech at this week’s … Read More »

Edina Realty Stops Syndicating Their Listings — I'm Confused (Again)

by Drew Meyers on 12:12 pm November 18, 2011

Sorry, I’m slightly confused for the second time in a week. You’ve probably heard the rumblings in the industry for awhile about brokers threatening to stop syndicating their listings. But no one has put their foot in the sand — until now. Edina Realty announced they were going to stop syndicating their listings to top sites like Trulia and Here is the statement they released: Edina Realty is responding to the changing business models of third party aggregators. Third party aggregators are not brokers and … Read More »

Secure Listings With Single Property Sites

by Vincent Socci on 11:50 am December 9, 2008

More and more often, I am passing ‘for sale’ signs that have a rider with a vanity domain plastered on it and I think to myself, it’s finally catching on! Single-property sites are powerful, cost-effective tools to promote property listings both online and offline and for a long time I think they’ve been an overlooked resource that Realtors® haven’t fully taken advantage of. Back in February 2007, Joel Burslem wrote a post about single-property sites on the future of real estate marketing blog. Since then … Read More »

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