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Tag: listing syndication

GLVAR Ends Facilitation of Listing Syndication

GLVAR Ends Facilitation of Listing Syndication

Listing syndication is back in the industry purview: GLVAR (Greater Las Vegas Association of Realtors) is stopping facilitating the syndication of listings to 3rd parties (notably, Zillow and ListHub). Thus, agents/brokers who want their listings on Zillow (and elsewhere) will have to either manually upload…

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Zillow Group Acquires New Home Feed, and a Quick Update on Syndication

Zillow Group Acquires New Home Feed, and a Quick Update on Syndication

You may have seen the news that Zillow Group acquired New Home Feed, which does syndication for new construction. Makes strategic sense for Zillow Group to get a bigger foothold in new construction syndication. Listing Syndication Landscape Update You may remember my prediction on the…

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The Smart Squeeze Strategy of Zillow’s Premier Agent Summits

The Smart Squeeze Strategy of Zillow’s Premier Agent Summits

I went to Zillow’s Premier Agent Summit in Seattle this week. It was a focused and well-run event, one that smartly ties in with the company’s current strategy of developing uber-Zillow-agents as its core following and revenue stream. I’ll get back to that in a…

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The Future Listing Syndication Landscape

The Future Listing Syndication Landscape

Here’s a rough prediction for what will take the place in the listing syndication arena after the “ListHub-Zillow divorce” (for more analysis on the deal, read Rob Hahn’s thoughts here and here): Zillow will continue to invest in their listing management and reporting dashboard. Brokers & MLS’…

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Traffic Does Not Equal Leads and Clients

Traffic Does Not Equal Leads and Clients

Redfin’s CEO, Glenn Kelman, penned a post today, titled “Real Estate Brokers Can Coexist With National Portals by Changing the Way We Share Data” I wanted to call attention to this paragraph: Brokerage sites, including Redfin, should drive more traffic to listing brokers In the…

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A Video Response to ARG's Listing Syndication Decision

A Video Response to ARG's Listing Syndication Decision

Here is a video response by Fred Glick to the Abbott Realty Group’s decision to pull their listings. This is going to be an ongoing discussion for most of 2012 I would guess, as brokerages and agents around the country decide whether or not listing…

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#retechchat Transcript – Listing Syndication

#retechchat Transcript – Listing Syndication

The topic of last night’s #retechchat was Listing Syndication. We had opinions on both sides of the fence and it was a very thorough conversation.  Here is the text transcript that I saved for those who want to read through the entire discussion: Download it HERE (best to…

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The History of the Home — and How Homeowners Can Take Control of Their Home (& Listings)

The History of the Home — and How Homeowners Can Take Control of Their Home (& Listings)

Every home has a story — some long, some short. The history of a home includes a lot of things, depending on the age of both the home and the community it resides in. In the case of my parents home in Sammamish, that includes…

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Listing Syndication – What Do Consumers Think of ARG's Decision?

Listing Syndication – What Do Consumers Think of ARG's Decision?

If you want to know what consumers (aka your clients) think about ARG’s decision to pull their listings (Geek Estate coverage here, here, and here), look no further than the comment thread of this article in UT San Diego. A few comments from buyers/sellers/home owners: Andrew…

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The Real Syndication Battle:  SEO.  Are Brokers Giving Away Online "Real Estate"?

The Real Syndication Battle: SEO. Are Brokers Giving Away Online "Real Estate"?

[Pre-emption of syndication flack:  I syndicate.  Most brokers do.  Many value the additional exposure in the current situation.  This isn’t a blanket condemnation of syndication.  It’s merely an analysis of the SEO byproduct of that action.] The real estate industry is buzzing about Edina Realty…

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