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Tag: SEO

“Make IDX Great Again”? Redfin, SEO, and the Broker/Portal Battlefield

“Make IDX Great Again”? Redfin, SEO, and the Broker/Portal Battlefield

There’s a proposal for NAR to change IDX policy to include a link back to a listing brokerage’s website within every IDX listing display. This has been suggested and supported by Redfin’s Glenn Kelman and WAV Group’s Victor Lund. References: Geekestate by Drew Meyers Notorious by…

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Where to Find “Easy Clients”. Sigh

Where to Find “Easy Clients”. Sigh

I kid you not, the following was an inbound search term that found Geek Estate today: how to find easy real estate clients using craigslist Really? Are real estate agents really that lazy? If a client is going to pay you thousands of dollars in commission…

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The Value of a Domain Name: What if Google Removed URLs from Chrome?

The Value of a Domain Name: What if Google Removed URLs from Chrome?

Real estate media is all about traffic right now.  Broker sites, agent sites, and the national portal websites are battling for SEO, ad placement, and brand recognition. Those of us in the SEO-centric crowd focus a lot on domain names, and how much value they…

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RealGeeks Websites, and the Secret Sauce (a totally biased review)

RealGeeks Websites, and the Secret Sauce (a totally biased review)

I get a bunch of calls and emails every week asking for information about the RealGeeks website system we use.  I’m happy to discuss it, but I figured if I just wrote a review of our experience, it might save me a little bit of time…

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2 Minutes of Your Time for a Link

2 Minutes of Your Time for a Link

Here’s the deal. Everyone knows link building is VITAL to your SEO efforts, and usually fairly time consuming and/or expensive. So I’m going to give you a break and give you a link. I’ll make it drop dead easy…and free. EVERYONE with a profile tagged…

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A (Almost Free) Link Building Opportunity for Christmas

A (Almost Free) Link Building Opportunity for Christmas

Three things are making me write this post… 1. To win at SEO, you need links. Without fail, 90% of conversations I have with agents or brokers involve search engine optimization — and link building is where SEO is won or lost. 2. Everyone has a…

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Get a 20 Minute Online Marketing Consultation via Google Hangout for 5 Dollars

Get a 20 Minute Online Marketing Consultation via Google Hangout for 5 Dollars

Good news for 4 people – I’m offering an online marketing consultation for agents or brokers for $5 to the first 4 people to pay. Here’s the background as to why. I’m currently at Startup Weekend in Amsterdam working with a team building a platform that enables you…

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How Much Real Estate Will I Sell if I'm on the First Page of Google?

How Much Real Estate Will I Sell if I'm on the First Page of Google?

How Much Real Estate Will I Sell if I’m on the First Page Google I just saw this as a search query in my Google Analytics. Meaning at least one person is out there trying to figure out the answer. Of course, we all want…

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Alain Pinel Makes the Oldest SEO Mistake in the Book With their Website Redesign

Alain Pinel Makes the Oldest SEO Mistake in the Book With their Website Redesign

I was scanning my feedreader today, and saw the news that Alain Pinel, a well known brokerage in the Bay Area, launched a redesigned website with Onboard Informatics Lifestyle Content. Great. A brokerage finally invested in their web presence. Alain Pinel is well known, so…

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Will Google Eventually Punish Realtor.com, Zillow and Trulia Or Any Others For Lack Of Listing Data Integrity?

Will Google Eventually Punish Realtor.com, Zillow and Trulia Or Any Others For Lack Of Listing Data Integrity?

There was an article in the San Diego Union Tribune that was one of the many attempts to explain the listing data integrity and syndication debate to the general consumer. As most of us and some of the big players in the industry have already…

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