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Tag Archives: tv commercials

Tag Archives: tv commercials

HomeLight TV Ads: The Smarter Way to find a Real Estate Agent

by Drew Meyers on 9:30 am March 22, 2017

At the bar prior to the Seattle Sounders home opener Sunday night, I was shocked when I looked over and saw the tail end of a Homelight television spot. Most recent: Older iteration: The smarter way to find a real estate agent. I get why they use that as the core tag line, though not sure it captures the imagination enough. If I’m looking for an agent right this second, sure I may be tempted to go see what Homelight is all about. However, if I’m not in … Read More »

Credit Where It’s Due: Zillow’s Marketing

by Drew Meyers on 9:42 pm May 4, 2016

Though I still have many friends who work at Zillow, I’m not (financially) biased when I say I’m still constantly impressed with Zillow’s marketing… I’m a fan. (I should note that I just watched it on Youtube and a Realtor.com paid ad came on immediately following… go figure)

What Home Means When You Travel 9 Months a Year

by Drew Meyers on 10:17 am February 29, 2016

I’m a big fan of Zillow’s new commercials about what home means, the latest one Spencer tweeted hits a chord given the story is of “travel” (a topic I happen to care deeply about). When you travel for 9 months a year. Seriously, who does that??!!  

Zillow: Homecoming Commercial

by Drew Meyers on 2:39 pm June 8, 2015

Once again, Zillow nails it with their latest ad…

Trulia’s New “What’s Your Moment of Trulia” Campaign

by Drew Meyers on 7:53 am March 17, 2014

What do you think? Does it will resonate with you? More importantly, will it resonate with home buyers?

Zillow: Long Distance

by Drew Meyers on 8:21 am June 17, 2013

Zillow is kicking off a new TV campaign… What do you think?

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