The most competition-intensive thing you can do with your website is to develop all of your content around keywords and phrases that are generic real estate, as “YourTown real estate.” Virtually 95+% of your competition is doing the very same thing. Far from...

It would be difficult to find a real estate professional who doesn’t understand the value of a website, and the need to have some type of MLS search displayed on it. Yet, a great many of them also complain that they get few or...