Companies want more leads. The first thing that comes to mind is “I need more traffic.” But is that really your problem? More traffic is not what you need In my previous job, one of the first things I did with a new or potential…

It’s the new year. You’ve likely already begun planning how to achieve world domination in 2013. You decided what your budgets will entail, how much you’ll allocate to marketing and promoting your business. You may have even brainstormed some strategy. All this is excellent and you’re definitely…

Retargeting has been a buzzword for the past year or so, and for good reason. Retargeting is an effective tool to increase website conversions. Depending on your setup, it can often be an inexpensive marketing channel. So how would you use retargeting for real estate?…