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What’s the best lead site for real estate agents?

What’s the best lead site for real estate agents?

Nearly every day I talk to agents that are looking for the answer to the same question. What’s the best lead generation site? Zillow? Trulia? Realtor.com? At the surface this sounds like a simple question, but even though I work with hundreds of agents that…

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3 Ways Email Campaign Reports Will Improve Your Real Estate Marketing

3 Ways Email Campaign Reports Will Improve Your Real Estate Marketing

The best real estate contact management software and email marketing solutions offer Email Campaign Reports. These reports give you insight into your email marketing efforts; they provide you with data on who and how many people opened a mass email you’ve sent out, who and how many people…

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How to nail video. Be yourself.

How to nail video. Be yourself.

I was up a little late last night reading a few articles I had saved over the last few days when I noticed a couple tweets from Tacoma agent Anne Jones about YouTube uploads. Since I was wide awake at the time I figured I would…

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Nextdoor Adopted by New York City

Nextdoor Adopted by New York City

We’ve covered Nextdoor before. It was announced today that New York City has adopted Nextdoor — in a big, big way. How are you reaching your farm? Have you started a Nextdoor community for your neighborhood? How are you planning to win the neighborhood opportunity?

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M Squared’s Listing360

M Squared’s Listing360

Proof that M Squared is building something to last… Listing360, a responsive, reinvention of the single property website. What are you building that’s truly great? Update 6/20/2013: Here’s the press release.

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In Business for 100 Years?

In Business for 100 Years?

I just read a Fast Company article on Phil Libin (CEO of Evernote) talking about the fact that they are building a company to last 100 years. I love the last quote: It never starts out with how much money can we make. It never starts out with…

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Want to Know Why the Real Estate Industry Has a Bad Rap?

Want to Know Why the Real Estate Industry Has a Bad Rap?

The general public has a low regard for the real estate industry. Wonder why? Look no further than THIS THREAD. If agents keep paying vendors like this, public perception is going to get worse. Not better.

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Community Building 101

Community Building 101

I wrote a post over on GeekWire titled Community Building 101, and I think it’s worth touching on the topic here as well since it’s such a vital topic for those who wish to succeed. The key takeaway? Community building 101 is NOT talking to each and…

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The Combo of Real Estate and Tech – a Tech House (in Vegas)

The Combo of Real Estate and Tech – a Tech House (in Vegas)

Being the fact that this is a technology blog focused on real estate, it seems fitting that we should cover an actual physical piece of (proposed) real estate focused on technology. The Vegas Tech House in Las Vegas. Who is behind it? None other than my…

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100 Smartphone Real Estate Videos in 100 Days: A Challenge

100 Smartphone Real Estate Videos in 100 Days: A Challenge

Online buyers want more video content, and video technology has become much simpler to use.  I’m challenging myself, and anyone who’d like to join me, to create 100 neighborhood videos in 100 days.  To make that happen, I’m going to shoot video only on my…

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