HomeCanvasr recently relaunched with a focus of enabling buyers in New Jersey to find pocket (& coming soon) listings. Smart to go after one small geographic area, in a quest to build marketplace liquidity. This startup spotlight video is a little dated (late last year),…

As I said several years ago, I think the history of the home opportunity is a massive one. Essentially, a CARFAX for homes. No one has really nailed it though, at least in my opinion. There are several entrepreneurs and funded startups dabbling in this space……

Naming a startup, and the branding that comes after, is certainly not easy. Given that I’ve written about naming and branding several times recently as we’ve been going through the exercise for our own startup (we are making a 2nd attempt at solving the missed…

You may know that I’ve been thinking about brand names a lot, due to the fact that my co-founder and I have been going through the branding exercise ourselves for the private hospitality exchange app we are building. The name we had decided on (after lots…

Take a look at RealConnex. Matching Real Estate Professionals to the Right Capital, Opportunities, Services and Each Other. And the video… Frankly, I still don’t really know what exactly they do. Remember, simple is better. Boiling the ocean, and attempting to bring the whole real estate ecosystem together in…

If you follow the tech industry, “unbundling” mobile has been a trend over the past 9 or 12 months. Facebook is doing it. Dropbox is doing it. Foursquare is doing it. Heck, even Google is doing it. I’ve talked to several entrepreneurs over the past…

I came across Hometaurus today, as a result of them following me on Twitter. Their twitter bio states “Becoming The Largest Social Real Estate Network in America. Created by Agents and Manage by Agents. Sell Your Home Listing To The World”. Yet, I clicked through to…

Big news from Curb Call: they’ve pushed their product live, and signed Realty One as their first client. The deal is exclusive for four areas – San Diego, Orange County, Las Vegas metro area, and Phoenix metro area. Press release here. For those of you…

There was a recent article on Inman, stating that $1B has been invested in the real estate sector — and listed many of the startups that had attracted venture capital, and some of the firms behind them. Related, an entrepreneur asked me the other day…

Life360.com, which plans to be the hub of the connected home, has been around since 2008, but I’ve never once heard it mentioned in the real estate industry. I only know about it due to my market research for the location sharing platform (Oh Hey World) we…