Geek Estate

Geek Estate was started almost 8 years ago, July of 2007. Wow, that’s a long time ago. The amount of time I’ve personally invested in this is absurd. But I’ve generally loved every second of it.

As most of you know, I’ve been working on Horizon for quite some time (7 weeks on the app store, but it’s been a work in progress for over a year). Some of you know I’ve largely been bootstrapping the company with various consulting projects in the real estate industry. Some of that work has come from people who read this blog. As I alluded to last year, at some point, I’m not going to be able to maintain Geek Estate as actively as I am now – which is why I’ve been pondering what to do with the site going forward. The only real options are…

  1. Find an equity partner to run the site.
  2. Find the right suitor to purchase the site.
  3. Let Geek Estate sit and gather dust for several years.

#1 is a possibility though not exactly sure who that person is or how large of an equity incentive they would need to devote the needed time. #2 is a viable strategy, if the buyer is right. #3 is something I’d prefer to avoid.

Related to option #2, I think a really interesting scenario is a brokerage or franchise who sees the opportunity to build an extremely tech-centric brokerage/franchise – “Geek Estate Realty” – and wants to use brand and seo power of the domain to expand across major cities quickly (startup real estate agents across the country?).

Or, of course, the other likely suitor is some sort of technology vendor who wants the thought leadership and seo power associated with Geek Estate, to get on the radar of the industry very, very quickly.

I’m fortunate in that there is no urgent need to sell the site. I care too much about the community here to hand it over to someone who will likely abandon or ruin it.

Let’s just put it this way. If the right buyer comes along, and offers the right price…I’m certainly listening.