Last week, I investigated category kings further. On the residential side of real estate, the unwavering category king is Zillow Group. In addition to their flagship brand, they own Trulia, StreetEasy, and even power Yahoo! Real Estate. Realtor.com is a distant second, with no legitimate…

I’ve written about category kings before: it’s what every startup should be striving for. There’s one unquestioned “Category King” in real estate. Among real estate portals (in the US), the clear, runaway king is Zillow Group. There will be “Category Kings” of various segments of the…

Early in my startup career (when I was first building Oh Hey World), I severely underestimated the power of distribution. In today’s landscape, the behemoths’ (Zillow, Facebook, AirBnB, Uber, etc) have a massive — and I mean massive — advantage when it comes to eyes…