by Drew Meyers on 10:30 am September 25, 2017
HouseCanary raised a series B. $31 million. (via TechCrunch & Inman). From TechCrunch: HouseCanary’s business revolves around selling software to appraisers and real estate investment firms. I’ve never understood their strategy, or differentiator for that matter. I have to admit — I still don’t understand the need for so much funding. A true b2b enterprise sales model should not need $60 million plus in funding. Maybe I’m missing something. If anyone can shed some light, by all means, please do.
by Drew Meyers on 9:08 am September 24, 2017
A few minutes after I published my post on Smart Homes, I saw the news that Walmart is testing in-home delivery of packages and groceries (TechCrunch). That means you don’t need to be home when the delivery happens, and the products are left inside your home rather than left on the doorstep for a thief to snatch. See the video here: We’re in interesting times indeed.
by Drew Meyers on 12:44 pm September 22, 2017
A big, big congrats to one of true gems of this industry — Mr Jeff Turner — for his new role as CEO of immoviewer, the 3-D virtual tour technology based in Europe. (see here for some context on why I cherish him). Given his love of photography and real estate, this is a clear match made in heaven. Press release: immoviewer Announces Appointment of New CEO Jeff Turner Named Chief Executive Officer For Immediate Release BERLIN, GERMANY – September 22, 2017 – immoviewer, the European market … Read More »
by Drew Meyers on 3:32 pm August 24, 2017
When I first heard the news that someone in Illinios was suing Zillow over a bad Zestimate, my gut was it was a complete frivolous lawsuit that would result in nothing other than wasting both time and money by both parties. Turns out I was right. The judge dismissed the case. I’m no fan of lawsuits, and glad to see the judge make the right decision on this one. (and yes, I realize this post isn’t technically “real estate tech”)
by Drew Meyers on 8:18 am August 22, 2017
Nextdoor recently launched an ad product targeted at agents. A couple weeks ago, they took the next step and added real estate sections to neighborhoods in select cities (greater Atlanta area, Austin, San Francisco Bay Area, Dallas-Ft. Worth, Houston, Los Angeles, Phoenix, Portland, Sacramento, and San Diego). Much of the current product seems to be about helping agents showcase their listings. It’s no secret real estate listings are a valuable piece to engaging content to home owners — but I certainly don’t think Nextdoor wants to be, … Read More »
by Drew Meyers on 7:34 pm June 30, 2017
After seemingly hearing the “when is Redfin going public?” question floating around industry conversations for years, it appears the answer is here. Now. In more ways than one. The real big news is not that they announced their IPO. It’s Now. As in Redfin Now, a competitor to Opendoor. I have to hand it to them. Redfin Now is smart move. They have a significant, significant advantage over Opendoor (and everyone else except Zillow’s Instant Offers). 20 million monthly visitors. Plus, they have an existing strong value proposition with … Read More »
by Drew Meyers on 10:27 am June 2, 2017
Rob got me thinking… while Zillow is the #1 website in the real estate category, I’m willing to bet that most consumers don’t start searching there. I think they start searching on Google and go from there. So… say it with me: Google Instant Offer. You can already book hotel rooms and airline flights directly from Google. Why not solicit an offer on your house right from Google? The pitch from Zillow as to why this is industry friendly is that it will help drive … Read More »
by Drew Meyers on 4:24 pm May 22, 2017
It’s no secret inventory is a problem in many real estate markets across the country (my own backyard, Seattle, certainly falls in that list). That begs the question, how do you open up more inventory for purchase? I’ve long been a fan of the Make Me Move, and the prospect of connecting buyers and seller directly. I know virtually every home is available to buy, for the right price. I was always a fan of what Bryan was working on with Everyhome. Remzy (current Geek … Read More »
by Drew Meyers on 11:13 pm April 17, 2017
Trulia has released a new ad campaign…The House is Only Half Of It. Ad #1: Ad #2: I’ve long wondered why Zillow Group continues to throw marketing dollars at commercials for Trulia, given Zillow is clearly the stronger consumer brand. This ad campaign seems to validate my theory that Trulia is more focused on the research about areas (neighborhoods, cities) while Zillow remains a brand built around homes and the financial data associated with the moving process (Zestimates, ZHVI, etc).
by Drew Meyers on 7:23 am March 30, 2017
Another portal, targeted at millennials? Will that get adopted? It seems we’re about to find out with Zillow Group’s upcoming launch of RealEstate.com.