Zillow is Going Mainstream
Not sure who saw today’s news that Zillow launched their first television commercial — titled “Find Your Way Home.” What do you think of the messaging?
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Augmented Reality and Real Estate
As humanity evolves and technology grows, people are presented with more and more things that make life easier, more efficient, and just plain cool. Businesses have been reaping the benefits of technology for a long time, especially in the real estate market. The internet has…
First Look: RealtorDotCom App Solidifies Clients; One Link From a Category Killer (Realtor.com Agent-Branded Real Estate App)
Realtor.com released their new agent-branded mobile real estate app on the Apple iPhone and iPad this week (Android can’t be far off). With their previous version of the mobile app already being the most accurate nationwide real estate app (direct MLS listing data) and having…
Moving WordPress Sites via Shell (from WiredTree to Dreamhost)
Those who have done it know moving WordPress sites from one host to another is a huge pain in the butt. I’m currently going through a migration of sites from WiredTree to Dreamhost. My good friend, Andrew Mattie (who works at Zillow), completed the migration…
Need Traffic? Build Content!
One of the biggest issues agents face with driving traffic to their websites is often the least talked about. Yes you need to build backlinks, establish a social media presence, build relationships online, but the under-utilization of building a site with a large amount of content is…
Geek Build 2012 update, child theme up for testing.
After four weeks in development the first iteration of our Geek Build 2012 test site is live at http://www.TheClearwaterBeachLife.com. This is a child theme built on the Genesis Framework for WordPress. I sent a first round of questions and changes back to the developer today,…
Dizzle: The First Social Media Marketplace?
Have you ever got a direct message on Twitter asking you to retweet something? Did you retweet it? How about a message on Facebook asking you to like a page? Did you like it? Maybe even an email asking for an opportunity to guest-blog on…
Brokerage Branded Market Videos
At Inman Next, there is an article by Chris titled “The Real Estate Market Data revolution will be televised“. Give it a read and watch the video embedded below: I’m a skeptic of the effectiveness of videos such as this one produced by Terradatum. Will some…
Spark – An App Store for Real Estate
I don’t know about you, but I’m pretty excited to see the real estate app store that Spark is working on (aiming for an October launch). Why? Getting nationwide MLS listing data has been a problem without a clear solution for way too long. Head over to…
RealtorDotCom and the Free Agent-Branded Mobile App: Flexing Strategic Muscle, Building Interdependence (Realtor.com)
In case you haven’t read it yet, Realtor.com is planning to release a new version of its mobile app that is branded for the individual agent–and it’s going to be free. You can read Inman’s review of the upcoming product but, to put it simply,…
