SHOW MORE ARTICLES FOR

Founders and Tech
Agents and Brokers
Built World

Latest articles

Geek Build 2012 IDX Review #3 – Displet

Geek Build 2012 IDX Review #3 – Displet

When I decided to redesign my Colorado Springs real estate site, I didn’t realize it would take as long as it did. I demo’ed pretty much every web design & IDX product on the market, and ultimately landed on Displet. When making my IDX decision,…

Read Article »
Geek Build IDX Interview – Displet Founder Eric Bramlett

Geek Build IDX Interview – Displet Founder Eric Bramlett

Drew Meyers and I spent an hour with Eric Bramlett discussing the ins and outs of the Displet IDX and how the Geek Build participants may apply it for their new real estate sites.  Below is the totally unedited conversation between the three of us…

Read Article »
Geek Build 2012 IDX Review #2 – Real Geeks

Geek Build 2012 IDX Review #2 – Real Geeks

My interaction with IDX solutions has been an ongoing process for almost 20 years as a Real Estate company owner and as a Web Designer/SEO expert.  To clarify up front, I am not employed by Real Geeks nor by any other IDX company. I was…

Read Article »
Real Estate Marketing is Not a Single Strategy Industry

Real Estate Marketing is Not a Single Strategy Industry

You can succeed by blogging 5 times per week. Or not. You can succeed by video blogging once per week. Or not. You can succeed by spending money on Zillow. Or not. You can succeed by syndicating your listings to all corners of the web….

Read Article »
Next Steps for Geek Build Participants

Next Steps for Geek Build Participants

Once the steering committee’s IDX recommendation is complete, then we can really move on to getting the wireframes completed, designed, and built. I thought it would be helpful to put together a checklist for site participants so they know exactly what they should be working…

Read Article »
Calling IDX Customers of iHomeFinder, Real Geeks, Displet, and IDX Broker

Calling IDX Customers of iHomeFinder, Real Geeks, Displet, and IDX Broker

The steering committee for Geek Build 2012 would absolutely love to have an IDX Review for each of the 5 IDX providers still on the table prior to making a final recommendation. Daniel Bacon has written a full review of Diverse Solutions, but there are 4…

Read Article »
Long Term vs Short Term

Long Term vs Short Term

In every business, there are short term considerations and long term considerations. Short term decisions often lead to quicker revenue, but cost more and take money and resources from building your long term brand. Long term decisions give you greater strategic flexibility over the long…

Read Article »
Geek Build 2012 IDX Review #1 – Diverse Solutions

Geek Build 2012 IDX Review #1 – Diverse Solutions

This is the first of several posts relating to the IDX solutions that are on the table for Geek Build 2012, and focuses on my experience with Diverse Solutions. This post is meant to start a dialogue relating to the pros and cons of their…

Read Article »
Online Advertising 101 – Real Estate People, DON’T READ THIS

Online Advertising 101 – Real Estate People, DON’T READ THIS

[Note from editor: This was original published on Phacient.com and shared here since it’s relevant to the Geek Estate audience] A Familiar Scenario Let’s say I owned a commercial website like, say, The New York Times online. I have editorial content and ads that run throughout the…

Read Article »
Google Over SEO Penalty Coming Soon

Google Over SEO Penalty Coming Soon

Photo rights: John Nowak, CNN If you haven’t already began a major SEO overhaul for your real estate website based on Google’s Panda Update—now could be a good time to start. Google doesn’t generally announce algorithm changes before they happen, but, as reported by Barry Schwartz at Search…

Read Article »

Brought to you by...

Discover an exclusive, objective lens into the trends, companies, people, and ideas shaping the future of real estate and the broader built world.

Curated news and commentary. Thesis-driven essays. Sector analysis & product reviews.