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WordPress Strategies for Real Estate Brokerages

WordPress Strategies for Real Estate Brokerages

It’s obvious agents are realizing the power and cost effectiveness of the WordPress platform. But brokers seem to be non existent in terms of developing comprehensive WordPress strategies. Here are two potential strategies for a real estate brokerage to take advantage of WordPress: A full…

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Here's How You May be Losing $8,000+ a Month. What Value do You Put on Your Time?

Here's How You May be Losing $8,000+ a Month. What Value do You Put on Your Time?

Here’s a video from Darin Persinger at Productivity Junkies that I thought I’d share — the topic is the how you are losing $8,000 per month. Yea, of course you don’t want to lose $8,000 a month, so watch the video. And if your time…

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#retechchat Topic of Discussion for Monday – Role of the Individual Agent

#retechchat Topic of Discussion for Monday – Role of the Individual Agent

It looks like the topic of the next #retechchat is the Role of the Individual Agent (as it relates to technology). What technology products should an agent invest in? What should they rely on their broker for? What should the MLS provide? 2nd place was “Craigslist”,…

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Trulias new Crime Map

Trulias new Crime Map

Trulia, Inc. has released an innovative new tool that went live June 02, 2011. Crime Map gives users a birds eye view of what crime is like in the area that they’re thinking about moving to. Trulia made a genius acquisition in purchasing this new…

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"Retargeting" – Are Any Brokers (or Agents) Using this as a Marketing Strategy

"Retargeting" – Are Any Brokers (or Agents) Using this as a Marketing Strategy

There’s a great post over at SEOMoz on the topic of “retargeting”. What is it? It is the form of marketing in which you target users who have previously visited your website with banner ads on display networks across the web I encourage you to…

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Top Producers in My Area are Not on WordPress – Why Should I Be?

Top Producers in My Area are Not on WordPress – Why Should I Be?

If I look at the very top agents in the company most aren’t using WP for main site, why should I? I received this question from John Ziemba on Twitter last week and wanted to address it here. It’s a question that I can’t answer…

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5 Common Real Estate Website Myths – Debunked

5 Common Real Estate Website Myths – Debunked

1. My Brokers website is good enough Wrong! More often than not, a Brokers website does more to advertise the brokerage than any one particular agent. Many Agents have their own website, quite often more than just one. It’s entirely appropriate to create your own…

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2nd Edition of 10 Minute WordPress SEO – Permalinks

2nd Edition of 10 Minute WordPress SEO – Permalinks

The 2nd edition of our 10 Minute WordPress SEO video series is up — this one on the topic of permalinks. Head over to the Virtual Results Blog and follow along for some good learnings from Jim.

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#retechchat Transcript – SEO

#retechchat Transcript – SEO

Another killer #retechchat conversation went down tonight, this one on SEO. I don’t have time to summarize the whole thing since I have a 3 hour drive ahead of me, but here is the text document that I saved for those who really want to…

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#retechchat Topic of Discussion for Monday – SEO

#retechchat Topic of Discussion for Monday – SEO

From the votes gathered, it looks like the topic of the next #retechchat is a clear and decisive winner — SEO (2nd place was “role of individual agent”). To participate in Monday’s Memorial Day #retechchat, here are a few options: Follow the #retechchat hashtag Add a…

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