Darris Cassidy reached out to me a couple weeks ago for some feedback on his new site — RealEstateEcards.com. The eCards include background music, professional looking photographs of the home with captions, along with details about the listing agent (click “view” on the lower left…

I was recently asked by a SELLER what tools are available for their them to futher market (a) their listing and the (b) listing agent/broker with whom they are in contractual agreement. Good question. Here we have a scenario of a fully qualified agent/broker, but…

Apple unveiled a complete new build of it’s photo application Aperture a couple of days ago. I finally had a chance to install it and check out the new features. The first and most notable thing is speed. It’s absolutely blazes in comparison to v…

There is a debate going on among real estate professionals – To force registration, or not to force registration, that is the question. How you chose to answer it says a good deal about what your business philosophy is. Is one choice better than another?…

Back in January, you might have read the news of the upcoming common data standard that Yahoo!, Zillow, Trulia are working on, and I have an update to share — there is significant progress being made!! There’s a big meeting today down at Trulia’s offices…

I’ve talked about About Adobe Lightroom in a previous posts. Lightroom has become the center of my work-flow for photography. It’s everything a camera owner needs. One of of Lightroom’s fantastic features is it’s ability to take a collection of finish photos and FTP them…

I receive the Luxury Insights newsletter from the Institute for Luxury Home Marketing each week. They recently created a members-only Facebook Group for social networking as well as a group on Linked In. I plan to expand my market this year, so signed up for…

As I continue to find new tools online, I will write about them here if they are applicable to the real estate business. With as much real estate photography talk as is going on here, I though I should share this great tool. Toady I…

It seems like yesterday the University of Phoenix Stadium (Home of Arizona Cardinals) was heavy in construction. Now it’s poised to serve as home to Super Bowl XLII with both teams landed and engaging practice here as of Monday. The event (along with the FBR…

With all of the digital media being used in real estate today, there is one relatively new medium that could invigorate your marketing: the digital picture frame. You know, the things you connect a flash drive filled with family pics into that sits on the…