A picture may be worth a thousand words to you and I but an image is meaningless to search engines until you describe it to them. In this simple video, Matt Cutts from google explains how to use the alt tag to ensure that search…

Today, fellow Geek Estate contributor Larry Lohrman highlighted the top 10 posts from 2007 from his blog, Photography for Real Estate. If you are interested in real estate photography and figuring out how to utilize excellent photography to make your listings stand out from the…

A couple of weeks ago, in response to a post I published on my blog, Drew Meyers asked me if I would consider writing an article on the value of social networking. I played the “I’m really busy” card and bought myself a little time….

Check out Daniel Rothamel’s video — episode #1 of “Real Estate in Black and White”. After watching this, I hope you get the message. [via FoREM & Agent Genius]

As a web developer, I have the fun of creating feeds for different agents to use as a means to get their listings onto some of the bigger listing web sites (Trulia, Zillow, formerly edgeio, Vast, etc.). All of these sites have different specifications as…

Showing off a listing with large (800×600) photos presented with a smooth, elegant Flash interface is an extremely effective. One of the easiest an most inexpensive ways of doing that is with a buildatour.com slide show. Out of hundreds of alternatives for presenting this kind…

Darren Barefoot and Julie Szabo have written a great ebook about social media marketing. It is perfect for real estate agents who are looking to learn more about using the internet to promote their business. from their website: “Darren Barefoot and Julie Szabo run Capulet…

Fellow GeekEstate contributor Michael Price , the CEO of ML Broadcast, was the latest guest on Inman TV. Among other things, he discusses the importance of reaching consumers in the places they are already consuming content online. Real Estate Video by – Real Estate Blogger

I’m sure most everyone is already familiar with Top Producer. If not, it is basically THE tool for agents to manage their contacts, set up action plans, and anything else you would need to do on a day to day basis. For anyone who doesn’t…

Last week, Techcrunch reported that Edgeio is shutting down. Edgeio was an online classifieds site that spanned housing, autos, jobs, merchandise, and jobs. The fact that they will be ceasing operations soon means there is now one less online destination where you can upload your…