Chart courtesy of Eric Stegemann at Tribus When determining your SEO strategy, one of the first things you need to determine is what keywords you are going to optimize your site for. There are two primary schools of thought — focus on either a) the…

There were three comments on Geek Estate Blog this morning that I canned due to being blatant attempts to build links with specific keywords as anchor text. This type of link building is fairly easy to spot because the comments seldom add any value to…

Having just upgraded to the new iPhone 3Gs, I was searching the online appstore at iTunes and found the Brand New iPhone App for the REBarCamp coming to San Francisco on August 4th.  The iPhone app allows you register at the event, track twitter and…

I first met Geordie Romer at RE BarCamp Seattle a few months ago. During our SEO session, he volunteered his Icicle Creek site as a website to critique during the session, but we got a bit off topic and we didn’t really get to looking…

One of the dilemmas I face when launching a new Wordress site is whether I should use categories, tags or both to organize content. Both are good options, and when used properly, can be utilized effectively from an SEO perspective. Whatever you choose, stick with…

SEO is a confusing topic.  Many people run away from it because of a bunch of confusing jargon and the black box nature of Google’s ranking system.  Other people hire professionals to help boost their rankings.  I respect the pros that devote their lives to…

There was a list of the Top Twenty Open APIs and Mashup Resources for Web Developers (which i Tweeted about yesterday) published two days ago that the web developers reading this blog might find useful. Not all the APIs mentioned are specific to real estate; in…

The more Google relies on authority and trust to rank websites, the more we’re going to see large, well financed sites dominating the SERPs (search engine results pages). Even a brokerage site with solid SEO isn’t going to be able to compete across the entire…

What is SEO?  Search engine optimization.  Unless you’ve been living under a rock for the last 4 years, you’ve surely heard of it…  But wait,  you are in the real estate industry, right?  This is an industry that has been dragged into technology kicking and…

As real estate professionals who want to make a success of our Internet presence, we should know some of the terminology. But, we should also know how to concentrate our time and efforts on what’s important when it comes to tracking visits to, and activity…