About Geordy Rostad

I am a real estate agent in Kirkland, WA. I am constantly looking for new ways to innovate and expand my business and online presence. I have been an agent since 2002 but a lot has changed since then. We have awesome new tools to use to market our listings and ourselves and other tools to assess our efforts. Client expectations have dramatically shifted as well. Staging, photography, flyers and of course online marketing have all become more complex and central to winning customers and marketing listings.

Latest articles

Supra eKey available on iPhone & iPod Touch

Supra eKey available on iPhone & iPod Touch

Supra has been promising a version of eKey for the Apple iPhone for several months now.  I was starting to think it was vaporware until the application finally showed up on the iTunes store recently.  I personally don’t own an iPhone and I was a…

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eKey on iPhone, finally!

eKey on iPhone, finally!

Last May on my own real estate blog I made a plea to Apple and GE to team up and finally release eKey for the iPhone platform.  Finally I believe that day is getting close.  This morning I found this link in my email from…

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The ABC's of link trading

The ABC's of link trading

SEO is a confusing topic.  Many people run away from it because of a bunch of confusing jargon and the black box nature of Google’s ranking system.  Other people hire professionals to help boost their rankings.  I respect the pros that devote their lives to…

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Google Analytics on Zillow Profiles

Google Analytics on Zillow Profiles

This is my open letter to Zillow respectfully requesting that you add a way for me to use google analytics in my Zillow profile.  While I have countless reasons for wanting this feature, let me give you a few bullet points: Track effectiveness of activity…

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Twitter, Who Cares?

Twitter, Who Cares?

I recently wrote an article on which tools you should be using first to gain traction with your internet marketing efforts.  One of those tools was Twitter.  As an agent you may be asking, how can twitter help my business?  This is FAR from an…

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Long Tail Keywords to Snag Focused Buyers

Long Tail Keywords to Snag Focused Buyers

After my meeting with Zillow, a more valuable meeting may have taken place downstairs after our final handshake with the generous Zillow staff.  I had a discussion with Geordie Romer of Windermere about how dominating specific obscure neighborhoods could produce hotter leads than a normal…

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Checklist for Advertising an Open House

Checklist for Advertising an Open House

Open houses are NOT dead.  Not by a long shot.  Just recently I posted on Zillow after Spencer Rascoff praised a local Realtor in his neighborhood who was working a listing very hard.  Buyers and shoppers have access to plenty of information now.  They want…

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SEO Tips for Listing Agents

SEO Tips for Listing Agents

What is SEO?  Search engine optimization.  Unless you’ve been living under a rock for the last 4 years, you’ve surely heard of it…  But wait,  you are in the real estate industry, right?  This is an industry that has been dragged into technology kicking and…

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