Monday marked the release of two new spots from Realtor.com (Trulia and Zillow also released ads), that are the center of their “accuracy matters” strategy… and In short, I think “accuracy matters” is a pretty smart overall strategy. Accuracy is their core differentiator against Zillow…

All three of the major portals – Zillow, Trulia, and Realtor.com – released new television ads today.  I have some thoughts related to the strategies behind them that I’ll share, but haven’t had time to write them up quite yet. In the meantime, have a looksie……

Realtor.com’s new ad is out… What say you? Bad? Okay? Good? Great?