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Meet the Real Estate Entrepreneur — Mark Bloomfield from Homeasap

Meet the Real Estate Entrepreneur — Mark Bloomfield from Homeasap

In our latest real estate tech interview, I’m talking to Mark Bloomfield from Homeasap, a provider of online marketing solutions for real estate professionals, in Jacksonville. What do you do? In addition to my duties as the founder and CEO of the Homeasap, I have…

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What we learned from hand training A.I. on 25k+ property descriptions

What we learned from hand training A.I. on 25k+ property descriptions

Hardcore artificial intelligence technology companies like x.ai and wit.ai are using hand trained datasets to enhance their artificial intelligence offerings. This is a tedious and sweaty process that we’ve been tackling for real estate at Structurely, and our A.I has learned a lot already. This was not an easy…

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Understanding The Game We’re Playing

Understanding The Game We’re Playing

This is another non real estate tech post. For that, I apologize. Simon Sinek gave a presentation at Creative Mornings worth watching, titled “Understanding the Game We’re Playing”… He talks a bit about the entire next generation that as grown up with social media and…

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Acquired Podcast: Zillow and Trulia Acquisition

Acquired Podcast: Zillow and Trulia Acquisition

Real estate industry insiders will likely enjoy the latest Acquired podcast, which is Ben Gilbert and David Rosenthal speaking with Kathleen Philips about the Zillow-Trulia merger (which closed in 2015). It’s an hour long, and dives into the backstory, negotiations and takeaways from the deal. Listen now

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October Sponsor Showcase

October Sponsor Showcase

Thank you to our October advertisers… Your real estate referral business is bigger than you think. ReferralExchange matches your referrals with 3 agents, manages the entire process, and pays you a 25% referral fee. Get started We find, showcase, and sell Modern homes. Period. 360modern currently…

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Building a Real Estate Portal?

Building a Real Estate Portal?

I know international entrepreneurs are reading (I’ve met/spoken to a few of you), some of whom are working on real estate portals in various countries. A real estate portal is a fairly defined technology product, which includes: A home page with search Search results & filters Property details…

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Another AVM Entrant: BuyerPrice

Another AVM Entrant: BuyerPrice

I’ve written about AVM’s before, here. Another one looks to have recently entered the market. Buyerprice.com. Aside from their chrome extension (which seems cool, but not defensible), I’m not sure what’s different about what they’re doing. I assume the algorithm is based on MLS data? How…

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Cable News, and Fear

Cable News, and Fear

This isn’t really related to real estate tech, so if that’s what you’re looking for today, you can head elsewhere. Seth Godin’s post yesterday was about Cable News. More specifically, fear and what’s causing it: What if the fear and malaise and anger isn’t merely being reported…

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Relationships in Real Estate Technology

Relationships in Real Estate Technology

Real estate has traditionally been a lagging industry when it comes to technology. This is because real estate is a “hand shake” type of industry where a lot of the action comes from relationship building. Here are just a few examples: Real estate agents and…

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3-D & Sotheby’s. Do Consumers Care?

3-D & Sotheby’s. Do Consumers Care?

Sotheby’s supports 3-D (Inman paywall article). That’s cool; some buyers will certainly get value from them. Zillow actually did this last year. Even if Sotheby’s did beat the big boys to the punch, the reality is it doesn’t really matter. If it gets great consumer pick up, Zillow / Realtor.com will…

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