SHOW MORE ARTICLES FOR

Founders and Tech
Agents and Brokers
Built World

Latest articles

Online Advertising 101 – Real Estate People, DON’T READ THIS

Online Advertising 101 – Real Estate People, DON’T READ THIS

[Note from editor: This was original published on Phacient.com and shared here since it’s relevant to the Geek Estate audience] A Familiar Scenario Let’s say I owned a commercial website like, say, The New York Times online. I have editorial content and ads that run throughout the…

Read Article »
Google Over SEO Penalty Coming Soon

Google Over SEO Penalty Coming Soon

Photo rights: John Nowak, CNN If you haven’t already began a major SEO overhaul for your real estate website based on Google’s Panda Update—now could be a good time to start. Google doesn’t generally announce algorithm changes before they happen, but, as reported by Barry Schwartz at Search…

Read Article »
A March Madness Bracket Update for Those Participating

A March Madness Bracket Update for Those Participating

I wanted to share a quick update on the standings of our Geek Estate Ballers NCAA March Madness group on Yahoo. After two rounds of action (which I’ve found no way to watch from Southeast Asia unfortunately), here are the top three in the rankings:…

Read Article »
Content Checklist Prior to Launching a New Real Estate Agent/Broker Website

Content Checklist Prior to Launching a New Real Estate Agent/Broker Website

I can tell you from experience that client content is the biggest challenge to launching websites in a timely fashion. Yes, strategy, vision, wireframing, design, and development takes time — but so does content. And great content is an absolute requirement to an amazing website…

Read Article »
Geek Build Steering Committee Decision — Web Hosting Recommendation

Geek Build Steering Committee Decision — Web Hosting Recommendation

The steering committee has discussed the web hosting question amongst ourselves and made a final decision. Well, STRONG recommendation is a better term since we can’t mandate that participants switch their web hosting provider. Our recommendation is that all site participants put their primary website on…

Read Article »
Hot Off the Wire – Jay Thompson Joins Zillow as Director of Industry Outreach and Social Media

Hot Off the Wire – Jay Thompson Joins Zillow as Director of Industry Outreach and Social Media

Straight from the wire: Jay Thompson Joins Zillow as Director of Industry Outreach and Social Media Well-known real estate industry blogger to help real estate professionals grow and market their business SEATTLE, March 15, 2012 /PRNewswire/ — Zillow, Inc. (NASDAQ: Z), the leading real estate…

Read Article »
IDX Providers for Geek Build 2012 Participants

IDX Providers for Geek Build 2012 Participants

No great real estate website is complete without an integrated IDX solution for visitors to search for homes. The 6 Geek Build 2012 sites we are building here are no different. IDX is vital to generating a significant amount of leads and keeping visitors on…

Read Article »
Lead Optimization – How Many Is Too Many?

Lead Optimization – How Many Is Too Many?

We claw, scratch, fight, pinch, kick, and do just about anything else to be high on the lead food chain.   There are countless posts, articles, and columns offering advice on how to get real estate leads and where to get them.  But what is seldom…

Read Article »
Geek Estate NCAA March Madness Brackets

Geek Estate NCAA March Madness Brackets

Warning: random, NON real estate technology post to ensue. On with it… Who loves March Madness? I’m guessing a lot of you reading this do. And so do I, even though I barely watched a single college basketball game all year (Southeast Asia isn’t exactly…

Read Article »
4 Key Reasons To Choose WordPress For Your Real Estate Website

4 Key Reasons To Choose WordPress For Your Real Estate Website

WordPress Rules! So, you’ve decided to launch a blog or real estate website? Chances are you’re not doing it alone. That being the case, your next choice should be about which CMS (content management system) you’ll use to simplify all the activities you’d rather not…

Read Article »

Brought to you by...

Discover an exclusive, objective lens into the trends, companies, people, and ideas shaping the future of real estate and the broader built world.

Curated news and commentary. Thesis-driven essays. Sector analysis & product reviews.