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Trulias new Crime Map

Trulias new Crime Map

Trulia, Inc. has released an innovative new tool that went live June 02, 2011. Crime Map gives users a birds eye view of what crime is like in the area that they’re thinking about moving to. Trulia made a genius acquisition in purchasing this new…

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"Retargeting" – Are Any Brokers (or Agents) Using this as a Marketing Strategy

"Retargeting" – Are Any Brokers (or Agents) Using this as a Marketing Strategy

There’s a great post over at SEOMoz on the topic of “retargeting”. What is it? It is the form of marketing in which you target users who have previously visited your website with banner ads on display networks across the web I encourage you to…

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Top Producers in My Area are Not on WordPress – Why Should I Be?

Top Producers in My Area are Not on WordPress – Why Should I Be?

If I look at the very top agents in the company most aren’t using WP for main site, why should I? I received this question from John Ziemba on Twitter last week and wanted to address it here. It’s a question that I can’t answer…

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5 Common Real Estate Website Myths – Debunked

5 Common Real Estate Website Myths – Debunked

1. My Brokers website is good enough Wrong! More often than not, a Brokers website does more to advertise the brokerage than any one particular agent. Many Agents have their own website, quite often more than just one. It’s entirely appropriate to create your own…

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2nd Edition of 10 Minute WordPress SEO – Permalinks

2nd Edition of 10 Minute WordPress SEO – Permalinks

The 2nd edition of our 10 Minute WordPress SEO video series is up — this one on the topic of permalinks. Head over to the Virtual Results Blog and follow along for some good learnings from Jim.

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#retechchat Transcript – SEO

#retechchat Transcript – SEO

Another killer #retechchat conversation went down tonight, this one on SEO. I don’t have time to summarize the whole thing since I have a 3 hour drive ahead of me, but here is the text document that I saved for those who really want to…

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#retechchat Topic of Discussion for Monday – SEO

#retechchat Topic of Discussion for Monday – SEO

From the votes gathered, it looks like the topic of the next #retechchat is a clear and decisive winner — SEO (2nd place was “role of individual agent”). To participate in Monday’s Memorial Day #retechchat, here are a few options: Follow the #retechchat hashtag Add a…

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Transitioning a Static Website to WordPress – What to Do to Ensure No Loss of SEO Value?

Transitioning a Static Website to WordPress – What to Do to Ensure No Loss of SEO Value?

As Jim said in the podcast he did with Diverse Solutions, there is no better time to switch to WordPress than now IF you are going to do it. There are of course no guarantees when it comes to SEO (anyone that says otherwise is…

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Change in Google Map API Terms of Service Could Mean Big Headaches for Brokers and Vendors

Change in Google Map API Terms of Service Could Mean Big Headaches for Brokers and Vendors

In an announcement made on the Google Developers’ blog, they recently announced changes to their terms of use for the free map API that many IDX Vendors and Brokers are using. Google announced that they will begin delivering advertising inside map imagery. They will also…

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What is the Benefit of a Facebook Page?

What is the Benefit of a Facebook Page?

“What is the benefit of a Facebook page?” I receive this question from time to time as well. Luckily for us, Jimmy Mackin from the MLSApp answered the question via video earlier today, so I thought I’d share the video here as well.

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