I spent some time looking at TruePad, a real estate portal only available in Chicago (Inman coverage here). “Find the best valued homes”. I like it. Unlike the majority of approaches I see (aka search for home in city X), that actually seems like a differentiated value…

Amazon supposedly has their sights on real estate (via HousingWire). From a brand perspective, how far away is Amazon from being thought of as the “place to go to find a local contractor”? Really far. How far away are they from being thought of as…

NAR has a few new commercials focused on home ownership (see here to watch the videos and here for Inman coverage) . After watching the commercials, I still wonder… What exactly does being a Realtor mean? Why do I need a Realtor to own a…

The Evergrey & their technology arm Whereby.us are building a “better way to local“. I’m a fan (see prior writing here). They believe, and invest, in community. Proof: an event overview from November: Are you committed to community and local? Particularly if you’re in Seattle where Evergrey…

Below are five key points for making sure your online first impression lasts longer than your most recent Snapchat. Reviews: These days, almost everyone does their research online. Anything from movies, restaurants, Uber drivers to real estate agents, is rated and reviewed by everyone. Word of…

You probably heard the news about the acquisition of Whole Foods by Amazon ($13.7 billion). It’s a big deal — Amazon just secured their biggest and best customer for their grocery services. Honestly, Amazon’s strategy and execution are beyond comprehension. For the curious, there’s some great analysis of…

Have a look at the latest Evergrey video, showcasing a few of the many transplants to recently move to Seattle… We asked Seattle transplants: Why Seattle? What do Seattle newcomers really think about the city? We asked a group of transplants and heard some fascinating…

The physical world and online world differ in a massive way when it comes to the flow of power. From the Exponent podcast about podcasting and centralization: In the offline world, power flows from controlling supply. In the online world, power flows from controlling demand….

I was made aware of REX this week. It’s a decentralized listing marketplace, which includes a token currency. Why is it being created? According to them: IT’S 2017, AND CONSUMERS HAVE SPOKEN Traditional methods used to buy and sell real estate have failed to keep…

I wrote “Here Ye, Here Ye, Read All About it” 4 years ago. The noise hasn’t gone away. In fact, it’s the opposite. It’s gotten exponentially worse (that’s the time suck economy at work). From Seth Godin: Today, because noise is everywhere, we’re all surrounded…