The Evergrey & their technology arm Whereby.us are building a “better way to local“. I’m a fan (see prior writing here). They believe, and invest, in community. Proof: an event overview from November: Are you committed to community and local? Particularly if you’re in Seattle where Evergrey…

I just talked about nailing local the other day. Today, NextDoor launched version 2 of their site. Good reminder that people are innovating, every single day in the local space. It may be a month from now, a year from now, or 3 years from…

I’d argue that real estate agents/brokers are in a better opportunity to nail local than anyone else (remember, you should be the local expert). For those who want to reach home owners in your own local area — read this post. It’ll get you thinking…

Literally. Google’s local listing in their search results are now larger then the organic listings. Take a look at this Google search for “Hawaii Big Island real estate.” The first 7 listings are large local results with only 6 natural listings below. The reason this…