I (finally) purchased a modern MacBook Pro this week. My old MacBook Pro from 2012 finally was too much to deal with in terms of slowness/performance. As a browser, I’ve been using Chrome for years, but have been using Safari the last few days to see…

It’s been awhile since we’ve talked about Broker Public Portal here (now a joint venture with Homesnap). Just this month, Homesnap raised $14 million. A few stats: 21 million consumers used the Homesnap site/app in 2017 8.5 million consumers engaged with agents on the Homesnap site/app…

According to NAR there has been a lot of speculation recently about the 2008 settlement agreement between the DOJ and NAR. Even though NAR reached an agreement with the DOJ, they successfully discouraged most brokers from using a VOWs by allowing the MLS to charge…

Are you a real estate broker/age? Are you interested in technology? Interesting in building a real estate brand? If so, Sequel released their “How Brokers are Handcrafting the Future of their Real Estate Technology” 2018 report. Download here if you’re interested in learning from a few brokers…

Zillow recently launched a new brand, Out East. It’s a portal for the Hamptons, joining Street Easy as a Zillow Group consumer brand on the East coast. It’s the result of their acquisition of Hamptons Real Estate Online (see here), which turned out to be…

If there’s one thing for certain in the land of SEO in 2018, it’s uncertainty. The web is riddled with articles and blog posts from SEOs everywhere serving up confusing and contradicting advice on the topic. Then there’s the all-seeing all-hearing Googlebot that can without…

I received a “pitch” from a Keller Williams agent to download their app this morning… Customized tools to bring you the best experience in real estate search. Are you curious about what’s for sale in your community? Would you like to peek inside that house…

Organic SEO traffic is an increasingly competitive user acquisition channel for brokerages/agents — especially as the big players gobble up organic slots with domains like RealEstate.com. I do wonder whether SEO as a whole should be a shrinking or growing area of strategic investment. Rand at Moz published…

Recently, I had the chance to ask Zephyr‘s VP of Marketing, Melody Foster, a few questions about the companies technology and marketing efforts heading into 2018. 1. Congrats on the partnership with Buyside. Can you tell us a little bit about how that came to…

What do agents and brokers need to know about Virtual Office Websites, following the news of the upcoming expiration of the NAR-DOJ agreement from 2008? We covered the topic here, but thought a follow up was in order with the 3 core things you should know. First,…