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Tag: coming soon

The “Coming Soon” Brokerage/Franchise Network

The “Coming Soon” Brokerage/Franchise Network

While there has been no shortage of debate and discussion regarding Zillow’s new “coming soon” feature, there is one certainty: buyers want a way to find properties not yet on the market. Zillow is the largest real estate site in the United States, by a fairly large margin. And…

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“Coming Soon” & a Sellers Best Interest

“Coming Soon” & a Sellers Best Interest

Direct from Realtor.org (not .com) What does it mean to advertise a property as “coming soon”? The answer to that seemingly simple question varies among agents, brokers, MLSs, and state regulators nationwide. While the real estate industry has not agreed on a definition of “coming…

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Coming Soon – Zillow Takes a Stab at Capitalizing on Pocket Listings

Coming Soon – Zillow Takes a Stab at Capitalizing on Pocket Listings

I think a massive home run opportunity, is to build a marketplace for pocket listings with a consumer base rather than just agents. Zillow is going after the pocket listings opportunity with “Coming Soon“… Smart. Very, very smart.

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