I saw the news that NAR is launching the .realestate top-level domain later this year, which is a result of winning the rights to do so back in 2014. Domain names are not valuable by themselves. They aren’t going rank in Google without great content and backlinks, both of…

Recently NAR announced that they had “won the rights” to offer .realtor as a top level domain. Today they have announced they have also garnered control of .realestate as an additional TLD service offering. They said that “business rules” and pricing of the domain would…

You might recall NAR’s failed AgentMatch program, where they were going to match consumers with Realtors. It was probably the most hated thing NAR came out with in many years, so it was good they killed it off fast. I see the potential for the…