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About Murali Vasudevan

Murali is a software architect based in LA. He experiments with new technology with emphasis on API integration using Amazon, Google Maps, Zillow, Trulia, Walkscore, Facebook, Twitter, ZoomInfo, Yelp etc.

Cap Rate, GRM (Gross Rent Multiple) Etc.

by Murali Vasudevan on 9:27 pm February 7, 2011

Recently I had a conversation with a loan originator and thought of sharing it with our readers here to see their take on it. According to this originator, most of the online information on commercial properties is inaccurate. He showed me a list of properties in his market with wrong Cap rate and GRM. He thinks that it is easy to calculate these vital pieces of information if you spend some time and use your local market experience. If the potential investors do not get … Read More » Or

by Murali Vasudevan on 10:42 pm January 30, 2011 websites are free, much easier to setup and has secured login (SSL). This provides limited control when coming to theme selection, installing plugins or widgets. The lack of capability to embed custom code is one common complaint I hear from realtors as evident from this Zillow discussion. On the other hand, will cost you. You need to install and maintain the software yourself. At the same time this provides you maximum control if you have the technical capability. Here are more details on the … Read More »

Marketing Your Property Using Mobile Technology

by Murali Vasudevan on 9:01 am January 20, 2011

There was an interesting discussion on Zillow forum on whether it makes sense for real estate agents to create a web site for every property. Needless to say, there are pros and cons to this idea. SMS mobile marketing can be another Realtor tool to find qualified leads, and converting those leads to buyers. CellAHouse, house4cell and cellsigns are few examples of technology providers that specialize in that technology. Here are some key features they offer. Easy setup – Add a property in minutes using … Read More »

Home Valuation Map Using Google Fusion Tables

by Murali Vasudevan on 7:30 am January 14, 2011

Google Fusion Tables is a modern data management and publishing web application that makes it easy to host, manage, collaborate on, visualize, and publish data tables online. Though in beta stage, I liked its potential and wanted to give it a try. Zillow Real Estate Market Report provides Home value index for major US metro regions. I used it to create a Google Fusion Table. Check it out NOW!. Once you bring up the Table, select Visuallize/Map menu option to view this on a Google … Read More »

FancyBox, LightBox and Home Valuation Charts

by Murali Vasudevan on 3:24 pm December 19, 2010

As you all know, graphics adds glitter to any web site. I have shown in my previous post how you can use FusionCharts to create cool Mortgage Charts using the Zillow Mortgage API. In this post, I will show couple of free software you can use to light up your web site. FancyBox FancyBox is a tool for displaying images, html content and multi-media in a Mac-style “lightbox” that floats over top of web page. It is built using the jQuery library and is a … Read More »

Have You Seen Your Web Traffic Report?

by Murali Vasudevan on 3:25 pm December 17, 2010

If you own a web site, you may have seen web traffic reports for your site. Every website host provides some form of traffic analysis tools and reporting features as a part of their web hosting package. Based on my experience, many site owners are neither aware of their potential nor do they make use of those (sometimes) powerful tools that come free with your paid subscription. Here are some key information you can get out of traffic reports: Most popular pages of your web … Read More »

Did You Try These Twitter Gadgets?

by Murali Vasudevan on 1:06 am December 14, 2010

In October, Brian Rothenberg explained in his post how useful Twitter Search can be for Local Social Media Marketing. I am going to show you how to create a search widget to add to your blog or web site to provide relevant content to your audience. I will create a Twitter search widget to show Walkscore Tweets for various neighborhoods. I have created these tweets using Twitter API and Walkscore API. Note that I am searching using a Hash Tag (see # sign before the … Read More »

What is Next for CyberHomes API Subscribers?

by Murali Vasudevan on 10:34 am December 6, 2010

In August, CyberHomes stopped offering their home valuation API services. I liked their APIs, especially the comparable sales and neighborhood info which were very useful to create visual charts and were used for analysis by many folks. In retrospect, I should have known this from their lack of direction in this area; I always consider that a well maintained support forum is a good indication of a healthy API program as evident from the Zillow API support Forum. My work was featured on Cyberhomes blog (now taken off line) … Read More »

Fusion Charts and Real Estate APIs

by Murali Vasudevan on 9:15 am December 3, 2010

There are real estate sites like Zillow, eppraisal and Trulia giving away information like the following via APIs: Mortgage rates (for all the states and national average) Various statistical info like history of home prices for zip codes, neighborhoods and states. If you do not want to use the widgets provided by these sites and would like to create cool, custom charts you may want to consider using Fusion Charts. Here is the mortgage rates comparison chart (obtained using Zillow API) shown using Fusion charts. … Read More »

Comparable Sales — and Widgets, APIs and Screen Scraping

by Murali Vasudevan on 9:58 am November 30, 2010

Recently someone contacted me and inquired about pulling comparable sales info from Zillow, Trulia, Eppraisal, Yahoo and Cyberhomes. He also wanted to sort the details before storing it in excel for further analysis. If it works well, he wanted to package it and sell to the realtor community. I told him that storing comparable sales data (or any other data for that matter) is against their Terms and conditions. Most of these providers (except Zillow and Eppraisal) do not provide APIs to get comparable sales. … Read More »

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