Social media will NOT radically transform your business in the next 12 months. Or likely the next 24 months. There. I said it. Like anything else in life, success with social media takes time and effort. It shouldn’t be a surprise to anyone that social…

It seems everywhere I go people are talking about QR codes. When it comes to QR codes, where is the data that supports the hype? Here’s a comment by Chris Dowell on the Mobile Marketing post which is quite telling if you ask me: I have…

Ready for some margaritas team with geeky real estate conversation? For those in the Orange County, Los Angeles, or San Diego area, there’s a Pre-Agent Reboot tweetup tomorrow evening that you should attend from 6 pm – 9 pm at Pablos Cantina @ The District at…

When starting a conversation, finding things you can relate to the other person is absolutely crucial. If two people have nothing in common, then building a relationship is going to be tough. Enter social objects. The Social Object, in a nutshell, is the reason two…

Who is getting quoted by the local media regarding real estate market trends in your area? I had a discussion about this topic with an John Payson at #REBCSEA last week and saw this tweet from Kristal Kraft — and I decided it’s worth a…

Fair Warning: for the advanced techies reading this, you’ll want to gloss right over this post. And I won’t hold it against you. How many of you have been added to a Facebook Group without your permission? It’s happened to me, and I’ve done it…

When it comes to real estate ad networks — Zillow has Yahoo! Real Estate & hundreds of newspapers. Trulia has CNNMoney. Realtor.com has MSN. Realtor.com just announced their deal with BlockShopper.com yesterday. I think, over the next 12-24 months, we will see a race between Zillow, Trulia, and Move (Realtor.com) to…

Version 1 of the new real estate forums of “Geek Estate Pro” are located here – http://geekestateblog.com/pro/forum/. If you already have a user name and password to Geek Estate as a past author or current Virtual Results client, you can login via the login module…

Jeff Turner is right — YouRealty is making some big claims. Uploaded with Skitch! Can they deliver on those bold claims? Or are they the real estate industry’s latest & greatest shiny object? For their sake, let’s hope they change the real estate game. If…

When it comes to building real estate websites, listings are kind of important. Just kind of. That is true whether you are an agent/broker trying to be relevant to buyers & sellers in your area or a serial entrepreneur trying to build the next national…