Partly as a result of getting hooked on Mad Men, I’ve been thinking a lot about branding the last couple weeks. A major cornerstone of branding is certainly your central value proposition. Below is 360modern’s: What’s your primary value proposition? How are you different?
Rich Barton (Zillow’s chairman) wrote an article every entrepreneur should read: The New Age of Marketing (Don Draper is making a comeback). The Don Draper mention is timely for me, given I’ve recently gotten addicted to Mad Men (which I’m sure many of you reading have…
I came across CoreLogic’s Trestle offering today as a result of listening to the latest Listing Bits podcast with Kevin Greene. (All Listing Bits episodes on iTunes here). What exactly is Trestle? The ultimate listing data management and property information tool for brokers, technology providers,…
In our latest real estate tech interview, we’re talking with Joshua Hunt from TRELORA. Based in Denver, “TRELORA is the word REALTOR® jumbled up for a reason”. Without further ado… What do you do? That’s a loaded question. Oftentimes, I feel like it’s a cycle of…
For those in Seattle interested in architecture, future of cities, urban planning, design, and new construction — there’s an event this weekend that may be of interest. The latest AEC Hackathon. What is the AEC Hackathon? The AEC (Architecture, Engineering, Construction) Hackathon was created to…
In our latest real estate tech interview, we’re talking with Jenelle Isaacson from Living Room Realty. Based in Portland, Living Room Realty is a brokerage I came across several years ago for their emphasis on giving back. I saw Jenelle speak at Inman in San Francisco last summer,…
Thank you to our March sponsors… HomeStack specializes in creating and servicing mobile apps for the California Real Estate Market. With 4,000+ mobile apps built to date, they are the leading personalized real estate app company in the industry and are endorsed by many well respected…
Anil Dash wrote a post on Medium I’d highly recommend reading. Tech and the Fake Market tactic. Graphic via https://www.propublica.org Is there a fake market in real estate agent selection? That first requires understanding what constitutes a fake market: Consumers can’t trust the information they’re being provided to make…
Curbed ran a piece on crowdfunding real estate last week that’s worth a read (for those interested in crowdfunding & investing in real estate). One excerpt I took notice of: Wall Street funds have also played a role in its three other New York projects, slated…
Whereby.us is a creative agency for local. They are behind two local publications, The New Tropic in Miami, and The Everygrey in Seattle (which I subscribe to). Today I noticed the New Tropic has a section of neighborhood guides, sponsored by Lyft. As one example,…
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