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What’s Your Value Proposition?

What’s Your Value Proposition?

Partly as a result of getting hooked on Mad Men, I’ve been thinking a lot about branding the last couple weeks. A major cornerstone of branding is certainly your central value proposition. Below is 360modern’s: What’s your primary value proposition? How are you different?

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Branding in a World Where There is No Free Lunch

Branding in a World Where There is No Free Lunch

Rich Barton (Zillow’s chairman) wrote an article every entrepreneur should read: The New Age of Marketing (Don Draper is making a comeback). The Don Draper mention is timely for me, given I’ve recently gotten addicted to Mad Men (which I’m sure many of you reading have…

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Trestle, and a Crowded MLS Data Syndication Space

Trestle, and a Crowded MLS Data Syndication Space

I came across CoreLogic’s Trestle offering today as a result of listening to the latest Listing Bits podcast with Kevin Greene. (All Listing Bits episodes on iTunes here). What exactly is Trestle? The ultimate listing data management and property information tool for brokers, technology providers,…

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Meet the RE Tech Entrepreneur: Joshua Hunt from TRELORA

Meet the RE Tech Entrepreneur: Joshua Hunt from TRELORA

In our latest real estate tech interview, we’re talking with Joshua Hunt from TRELORA. Based in Denver, “TRELORA is the word REALTOR® jumbled up for a reason”. Without further ado… What do you do? That’s a loaded question. Oftentimes, I feel like it’s a cycle of…

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Seattle AEC Hackathon March 17-19

Seattle AEC Hackathon March 17-19

For those in Seattle interested in architecture, future of cities, urban planning, design, and new construction — there’s an event this weekend that may be of interest. The latest AEC Hackathon. What is the AEC Hackathon? The AEC (Architecture, Engineering, Construction) Hackathon was created to…

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Meet the RE Founder: Jenelle Isaacson from Living Room Realty

Meet the RE Founder: Jenelle Isaacson from Living Room Realty

In our latest real estate tech interview, we’re talking with Jenelle Isaacson from Living Room Realty. Based in Portland, Living Room Realty is a brokerage I came across several years ago for their emphasis on giving back. I saw Jenelle speak at Inman in San Francisco last summer,…

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March Sponsor Showcase, Round 1

March Sponsor Showcase, Round 1

Thank you to our March sponsors… HomeStack specializes in creating and servicing mobile apps for the California Real Estate Market. With 4,000+ mobile apps built to date, they are the leading personalized real estate app company in the industry and are endorsed by many well respected…

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Fake Markets, and Real Estate Agent Selection

Fake Markets, and Real Estate Agent Selection

Anil Dash wrote a post on Medium I’d highly recommend reading. Tech and the Fake Market tactic. Graphic via https://www.propublica.org Is there a fake market in real estate agent selection? That first requires understanding what constitutes a fake market: Consumers can’t trust the information they’re being provided to make…

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Crowdfunding Real Estate Projects Around the Globe

Crowdfunding Real Estate Projects Around the Globe

Curbed ran a piece on crowdfunding real estate last week that’s worth a read (for those interested in crowdfunding & investing in real estate). One excerpt I took notice of: Wall Street funds have also played a role in its three other New York projects, slated…

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Whereby.Us & Sponsoring Neighborhood Guides

Whereby.Us & Sponsoring Neighborhood Guides

Whereby.us is a creative agency for local. They are behind two local publications, The New Tropic in Miami, and The Everygrey in Seattle (which I subscribe to). Today I noticed the New Tropic has a section of neighborhood guides, sponsored by Lyft. As one example,…

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