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Google Authorship & Link Diversity

Google Authorship & Link Diversity

Drew blogged about Google Author Rank back in April, and the rate of authorship markup adoption has been steadily increasing since then. It’s ridiculously easy to add the markup in WordPress and Google is dangling a pretty big carrot for us all: Better click through in…

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The Agent Selection Process

The Agent Selection Process

HomeLight is aiming to help you finding the perfect Realtor, based on their expertise. It’s a great premise. But do people care? My friend’s brother recently got married, and he and his wife are about to buy a house. How did they choose an agent? The…

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Building Effective Wireframes on the Cheap

Building Effective Wireframes on the Cheap

Once every other week I get approached by an agent that tells me a story that goes something like this: Hey, I know you’ve built a bunch of successful niche real estate websites that generate you over 100 leads each month. I hired this guy…

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Zillow Acquires HotPads for $16 Million in Cash

Zillow Acquires HotPads for $16 Million in Cash

Wow, the Zillow M&A department ha been busy. Today, they announced the acquisition of HotPads — for $16 million in cash. Zillow has purchased Buyfolio, Mortech, and RentJuice within the past year. The acquisition of HotPads gives them another 2.8 million uniques per month, most of whom are…

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Disruptive Real Estate Play?

Disruptive Real Estate Play?

Every now and then, something disruptive comes along in the real estate industry — what WestMill Capital is doing with 1351 H Street building in Washington DC is one of those initiatives. Dan and Ben Miller have been beta testing the idea that anyone should be able…

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DoorSteps Released to the World

DoorSteps Released to the World

Doorsteps is now open to the world! Michele Serro and Doorsteps was introduced to me by Greg Fischer, someone I didn’t even know a year ago but now one of the people I trust most in this industry. Ultimately, the people my trusted friends recommend I talk…

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A Few Items to Note

A Few Items to Note

I just got back to Seattle for Thanksgiving, Startup Weekend (at Zillow HQ), and to see the Red Hot Chili Peppers on Thursday at Key Arena. I’ve been heads down on Oh Hey World lately (if you want super early access to the beta, shoot…

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Email Marketing the Right Way

Email Marketing the Right Way

Like you, on a given day I receive a lot of email. Some of that email is marketing related and from companies whose products and services I use. Now, while I read many of these emails, I delete a lot of them without really giving…

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REach – A Technology Incubator for the Real Estate Industry

REach – A Technology Incubator for the Real Estate Industry

Given Geek Estate is all about real estate technology, anyone reading should probably know about REach, a brand new technology incubator specific to the real estate industry just announced by NAR. I’ve long thought an incubator for real estate would be useful, with all the main…

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Zillow Strikes Again

Zillow Strikes Again

It looks like the next real estate technology vendor in line to be purchased — was actually a vendor in the mortgage space. Mortech. My old employer, Zillow, which just purchased Buyfolio, announced the $17 million dollar acquisition of Mortech today. I’m hopeful this deal will help increase…

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